政大機構典藏-National Chengchi University Institutional Repository(NCCUR):

Collection

	NSC Projects [113/113]
	Theses [232/240]
	Books & Chapters in Books [77/79]
	Exhibition and Performance [9/9]
	Proceedings [59/375]
	Periodical Articles [473/529]
	Research Reports [4/5]
	Past Exams [32/32]

Siblings

	PhD of Communication [45/54]
	Master`s Program in Digital Content and Technologies [229/287]
	Department of Journalism [2819/3816]
	Department of Radio & Television & Graduate Program [992/1362]
	EMA Program in Communication [267/341]
	Master`s Program in Communication [479/503]
	International Master`s Program in International Communication Studies [267/302]

Community Statistics

	Item counts issued in 3 years:11(0.80%)
	Items With Fulltext:999(72.29%)
Download counts of the item
	Download times greater than 0:999(100.00%)
	Download times greater than 100:997(99.80%)
	Total Bitstream Download Counts:2191251

Last Update: 2024-12-24 08:11

Top Upload

Top Download

Recent Submissions

	生活中不可或缺的手機：青少年手機使用與多工
	Retaliation on Social Media: Elucid...
	Perceived Ethicality and Dialogic C...
	媒介多工如何提升幸福感：認知負荷與心流的連續中介效果
	Exploring the Relationship between ...
	Timeliness, responsiveness and the ...
	告知與動員：新聞媒體使用、政治知識與政治參與的關係
	政治傳播
	A Content Analysis of Medical Disco...
	Does news platform matter? Comparin...

Jump to: [Chinese Items] [0-9] [ A B C D E F G H I J K L M N O P Q R S T U V W X Y Z ]

or enter the first few letters:

Showing items 101-150 of 1382. (28 Page(s) Totally)
<< < 1 2 3 4 5 6 7 8 9 10 > >>
View [10|25|50] records per page

Date	Title	Authors
2004-01	Changing smoking attitudes by Strengthening Weak Counter-smoking Beliefs	張卿卿
2004-01	Channel Selection as a Function of Consumers` Shopping Orientations: A Comparison of the Internet Users in US and Taiwan	郭貞; 李海容
1999	Channel selection of the internet users in Taiwan for shopping and buying	郭貞
2011-01	Characteristics and Dimensions of Ethical Leadership in Public Relations	Lee, Seow Ting; Cheng, I-Huei; 鄭怡卉
2015-05	Children’s intuitive and post use assessment of electronic drawing pens made for children	Chen, Tung-Hsun; 鄭霈絨; Pei-JungCheng
2008	Chronological Age vs. Cognitive Age For young consumers: Implications for Advertising Persuasion	Chang, Chingching; 張卿卿
2006	Chronological Age vs. Cognitive Age For young consumers: Implications for Advertising Persuasion	張卿卿
1996	CIES:A Knowledge-Based Approach to Monitoring Competitive Dymamic	祝鳳岡
1999-03	CIS之理念識別建構方法的新嚐試	鄭自隆; 賴建都; 王其敏
2003-03	CMSA: A multiple-item scale for gauging divergent cross-cultural conflict managerial styles	黃懿慧
2017-06	Coaching competency and trust in coach in sport teams	謝明輝; Kao, San-Fu; Hsieh, Ming-Hui; Lee, Po-Lun
2010-03	Collectivism, relations, and Chinese communication	汪琪; 陳憶寧; Georgette, Wang; Chen, Yi-Ning
2011-03	College Students’ Pseudo-Science Beliefs, Scientific Literacy, and Media Literacy	Wang, Chenyi; Cheng, I-Huei
2002	Communication strategy in Taiwan`s and U. S. corporate web pages: A cross-cultural comparison	張卿卿; Tsao J.; Chang C.
2023-06	Comparing journalistic role performance across thematic beats: A 37-country study	陳憶寧; Chen, Katherine Y. N.; Mellado, Claudia
2018-10	Competitions between OTT TV platforms and traditional television in Taiwan: A Niche analysis	陳憶寧; Chen, Yi-NingKatherine
2004	Competitive Paper Session: Family and Gender Issues	Shoham, Aviv; Rose, Gregory M.; Bakir, Aysen; Meng, Lufang; Brembeck, Helene; Mandrik, Carter A.; Fern, Edward F.; Bao, Yeqing; Chang, Chingching; Cook, Daniel Thomas; Kim, Jonathan S.; Baek, Seung; Cho, Sungbin; Mulvey, Michael S.; Stern, Barbara B.; McLoughlin, Damien; Easton, Geoff; Wakefield, Kirk L.; Stone, George W.; Anderson, Laurel; 張卿卿
2017-12	Completeness and overlap in open access systems: Search engines, aggregate institutional repositories and physics-related open sources	蔡明月; Tsay, Ming-yueh; Wu, Tai-luan; Tseng, Ling-li
2013	Consumers’ perception of corporate social responsibility in the United States and China: A study of female cosmetics consumers.	林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan
1999	Consumer Styles and Media Uses of the Generation Xers in Taiwan	Kuo, Cheng; 郭貞
2002-05	Consumer Styles of On-line Shoppers on Taiwan	郭貞
2006	Context-induced and ad-induced affect: Individual differences as moderators	Chang, Chingching; 張卿卿
2001-05	Converging paradigms? Analysis of trends in theoretical approaches to public relations	黃懿慧
2004	Country-of-Origin as a Heuristic Cue: The Effects of Message Ambiguity and Product Involvement	Chang, Chingching; 張卿卿
2014-02	Coverage of the Iraq War in the United States, Mainland China, Taiwan and Poland: A transnational network agenda-setting study	Guo, Lei; Chen, i-Ning Katherine; Vu, Hong; Wang, Qian; Aksamit, Radoslaw; Guzek, Damian; Jachimowski, Marek; McCombs, Maxwell; 陳憶寧
1993-06	CREATIVE ADVERTISING PLAN：A Case Study of Le Menu Frozen Dinners	Chu, FongKang H.
1999-01	Creative Development for digital Artist TBA Horizon 2000	賴建都
2010-01	Crisis Communication Research in Public Relations Journals: Tracking Research Trends over Thirty Years	An, Seonkyoung; Cheng, I-Huei
2005-05	Crisis Communicative Strategies: Category, Continuum, and Application.	Huang, Yi-Hui; Lin Y. H.; 黃懿慧
2005	Crisis communicative strategies in Taiwan: Category, continuum, and cultural implication	黃懿慧
2006-06	Crisis situations, communication strategies, and media coverage: A multicase study revisiting the communicative response model	Huang, Yi-Hui; 黃懿慧
2019-11	Cultivating relationships with fans on Facebook: Discussing the ethical dimensions of corporate PR and marketing communication on social media	鄭怡卉; Cheng, I-Huei
2000-06	Cultural aspect of organization-public relationships	黃懿慧
2010	Cultural Differences in Ad Persuasion	Chang, Chingching; 張卿卿
2006-12	Cultural masculinity/femininity influences on ad appeals	張卿卿; Chang, Chingching
2001	Cultural versus Self: impacts of individualism/collectivism on processing adverising messages	張卿卿
2004	Culture Differences Regarding Masculinity/Femininity on the Effectiveness of Image Ad Appeals and Utilitarian Ad Appeals	張卿卿
1999	Demographic Differences in Perceived Channel Characteristics: A Comparison of the Web, Catalogs, and Retail Stores	郭貞
2017	Detecting Which Firm-Specific Characteristics Impact Market-Oriented R&D	翁永和; Hsu, Kuang-Chung; Weng, Yungho
2016-02	Development of a mobile app for generating creative ideas based on exploring designers’ on-line resource searching and retrieval behavior	鄭霈絨; Pei-JungCheng
2007	Diagnostic advertising content and individual differences: Testign a resource-matching perspective with a Taiwanese sample	Chang, Chingching; 張卿卿
2003	Diagnosticity of Ad Frames for Different Cultures-Oroduct involvement as a moderator	張卿卿
2003	Diagnosticity of masculinity and Femininity in processing advertising messages	張卿卿
2013-07	Discovering the unexplored in science communication: Pseudoscience news	Cheng, I-Huei; 鄭怡卉
2015-11	Dissimilarities between referencing printed and online materials in the ideation	鄭霈絨; Pei-JungCheng; Chen, Li-Hao
2016-04	Dissimilarities of designer ideation by identified searching-retrieving behavior in referencing online-offline material	鄭霈絨; Pei-JungCheng
2012	Do Chinese consumers care about corporate social responsibility (CSR)? Implications for cosmetic advertising strategies in China	林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan
2005-07	Does Content Matter More than Time? The Influence of Media Use on Social Capital, Political Attitudes and Political Participation	張卿卿
2008-10	Does (Linking with) Practice Make Perfect?: A Survey of Public Relations Scholars	Cheng, I-Huei; Gregorio, Federico de
2023-05	Does news platform matter? Comparing online Journalistic role performance to newspaper, radio, and television	陳憶寧; Chen, Yi-Ning Katherine; Mellado, Claudia