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    显示项目101-150 / 375. (共8页)
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    日期题名作者
    1998 Intermedia agenda setting effects in the 1996 presidential election in Taiwan 張卿卿
    1995 International Joint Ventures Management:A Critical Success Factors Approach 祝鳳岡
    1994-08 Investigation the Compulsive Buying Behaviors among the Taiwanese Youths: An Integrated Model 郭貞
    2004-05 Is symmetrical communication ethical and effective? 黃懿慧; Huang, Yi-Hui
    2007-08 Is that website for me? An affect as informaiton model of congruency effects 張卿卿
    2005-08 Knowledge about the Gulf War: A Theoretical Model of Learning from the News 張卿卿
    2019-09 Making Ideation Visible: An Early-Design Tool for Designers 鄭霈絨; Cheng, Pei-Jung
    1997 Media exposure and the learning of green consumer style and rational consumer orientations among the Taiwanese consumers: A causal structural model 郭貞
    2021-08 Media multitasking and mood management: The positive and negative mediation effects of entertainment and flow on mood repair 張郁敏; Chang, Yuhmiin
    2019-06 News feed algorithms, fake news, and Taiwan’s 2018 municipal elections 陳憶寧; Chen, Y. N. Katherine; Wen, C. H. Ryan
    2006-07 News Media Use Political Discussion and Agenda Diversity 陳憶寧
    1995 Office Productivity and Office Automation 祝鳳岡
    2010-06 Online and Offline Health Information Search Behavior among College Students: A Media Priority Study 張郁敏
    2001-05 Online Shopping in Taiwan 郭貞
    2000-06 OPRA--A Cross cultural multiple-item scale for measuring organization-public relationships 黃懿慧
    2023-05 Perceived Ethicality and Dialogic Communication Strategies as Predictors of Organization-Public Relationships on Social Media 鄭怡卉; Cheng, I-Huei; Lee, Seow Ting
    2002-08 Performance Measures of Public Relations: An Integrated Model 黃懿慧
    2004 Political Communication Research in Taiwan 張卿卿
    2022-05 Predictors of Covid Knowledge, Public Health Compliance, and Vaccine Intent in the US, South Korea, Taiwan, and India 張郁敏
    2019-05 Press systems, freedom of the press and credibility: A comparative analysis of mobile news in four Asian cities. 陳憶寧; Chen, Y.N. Katherine; Wei, R; Lo, V.H.; Tandoc, E.; Zhang, G.L.
    2004 Priming and Framing Effects: A Comparison of the 1991 Gulf War and the 2003 Iraq War 張卿卿; Chang C.; Lo. V
    2001 Processing advertising in a competitive context 張卿卿
    2003-08 PRSA: Scale Development for Exploring the Cross-Cultural Impetus of Public Relations Strategies 黃懿慧
    1998-08 Public relations strategies and organization-public relationships 黃懿慧
    1992-05 Race-Difference in the Formation of Patriotism Anti-Communism and Political Alienation 郭貞
    1999-06 Relational characteristics and conflict resolution associated with public relations strategies: A conceptual model of public relations effects 黃懿慧
    2002 Relative judgments in a competitive ad context 張卿卿
    2011-07 Representing “Modern Women”: A Pictorial Semiotic Analysis of Advertisements of Taiwan Women’s Sphere during Japanese Occupation of Taiwan 孫秀蕙; 陳儀芬
    2000-06 Research in international public relations: More easily said than done Sha B.; 黃懿慧
    2004-03 Revisiting the Communicative Response Model: Crisis Situations Communication Strategies and Media Effectiveness 黃懿慧
    2001 Self-Congruency as a cue in different advertising processing contexts 張卿卿
    2002 Setting the media agenda of attributes in the 2001 Magistrate Election in Taipei 陳憶寧
    1998-11 Should a public relations code of ethics be enforced? 黃懿慧
    2007-05 Social Capital Human Capital and Career Success in Public Relations in Taiwan 陳憶寧
    2011-11 Study on the effectiveness of newly developed tobacco warning labels in Taiwan 賴建都; 黎佩芬
    2005-07 Testing the media effects on political capital 陳憶寧; 羅文輝
    1992-01 The Acquisition of Consuner Skills and Materialism: A Cross-Cultural Comparison 郭貞
    2014-12 The Analysis of Designers’ On-line Retrieving and Referring Behavior 鄭霈絨; Cheng, Pei-Jung; Chen, Li-Hao
    2012-12 The Considerations in Using a Mind Mapping APP 鄭霈絨; Cheng, Pei-Jung; Hu, Hui-Jiun; Chen, Li-Hao
    2005-07 The driving forces for smoking among Taiwanese adolescents 張卿卿
    2004 The effectiveness of retrospective and anticipatory self-referencing ads 張卿卿
    2004 The Effects of Diagnostic Advertising Content: A Resource-Matching Perspective 張卿卿
    2001 The effects of personality on product evaluation 張卿卿
    1999-05 The effects of public relations strategies on conflict management strategies 黃懿慧
    2008 The Female Images in the Print Advertisements during Japanese Occupation of Taiwan 孫秀蕙
    2006-07 The global look 張卿卿
    2019-01 The impact of attitudes towards government and corporations on trust in technology 陳憶寧; Chen, Y. N. Katherine; Wen, C. H. Ryan
    2019-10 The impact of attitudes towards government and corporations on trust in technology 陳憶寧; Chen, Y. N. Katherine
    1999 The impact of market mavenism and shopping orientation on the consumer`s use of the Web catalogs and retail stores as shopping and buying channels 郭貞
    1999 The impact of negative political advertising: A review 張卿卿

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