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    顯示 21 項.

    類別 日期 題名 作者 檔案
    [企業管理研究所（MBA學位學程）] 學位論文 2017 運用RFM模型結合資料採礦預測潛在顧客提升行銷效益-以Y藥局為例 吳岱芸; Wu, Dai Yun
    [傳播博士班] 學位論文 2020 感同「身受」：虛擬實境體現他人經驗對同理心與助人意願的強化效果 吳岱芸; Wu, Dai-Yun
    [傳播學院] 會議論文 2023-05 Embodying adverse health outcomes through immersive virtual reality to promote perceived risk and health behaviors 林日璇; Lin, JIh-Hsuan (Tammy); Wu, Dai-Yun
    [傳播學院] 會議論文 2023-05 Virtual reality aerobics with virtual others are meaningful: Underlying mechanisms of mediated social interactions and audience response on physical activity outcomes 林日璇; Lin, JIh-Hsuan (Tammy); Wu, Dai-Yun; Yang, Ji Wei
    [傳播學院] 會議論文 2021-11 You spin me right round: Cognitive and exertional demands in VR-based video games 林日璇; Lin, Jih-Hsuan Tammy; Bowman, Nicholas David; Wu, Dai-Yun
    [傳播學院] 會議論文 2021-05 Exercising with embodied young avatars: How young versus older avatars in virtual reality affect perceived exertion and physical activity among male and female elderly individuals 林日璇; Lin, Jih-Hsuan Tammy; Wu, Dai-Yun
    [傳播學院] 會議論文 2017-06 遊戲人間：透過角色扮演暫時擴張自我界限、維持身心平衡 吳岱芸; Wu, Dai-Yun
    [傳播學院] 會議論文 2014-06 從遊戲到遊戲化：行銷溝通遊戲化理論初探 吳岱芸; Wu, Dai-Yun
    [傳播學院] 期刊論文 2022-11 Beat Saber as virtual reality exercising in 360 degrees: a moderated mediation model of VR playable angles on physiological and psychological outcomes 林日璇; Lin, Jih-Hsuan Tammy; Wu, Dai-Yun; Bowman, Nicholas
    [傳播學院] 期刊論文 2022-08 Watching VR advertising together: How 3D animated agents influence audience responses and enjoyment to VR advertising 林日璇; Lin, Jih-Hsuan Tammy; Wu, Dai-Yun; Bowman, Nicholas David
    [傳播學院] 期刊論文 2021-10 Exercising with embodied young avatars: How young vs. older avatars in virtual reality affect perceived exertion and physical activity among male and female elderly individuals 林日璇; Lin, Jih-Hsuan Tammy; Wu, Dai-Yun
    [廣告學系] 期刊論文 2019-03 Newsgames for the greater good: The effects of graphic realism and geographic proximity on knowledge acquisition and willingness to help 林日璇; Lin, J.-H.*; Wu, Dai-Yun
    [廣告學系] 期刊論文 2018-09 So scary, yet so fun: the role of self-efficacy in enjoyment of a virtual reality horror game 林日璇; Lin, Jih-Hsuan Tammy; Wu, Dai-Yun; Tao, Chen-Chao
    [廣告學系] 期刊論文 2018-09 Ways of Seeing Matter: The Impact of a Naturally Mapped Perceptual System on the Persuasive Effects of Immersive Virtual Reality Advertising 林日璇; Wu, Dai-Yun; Lin, Jih-Hsuan Tammy
    [廣告學系] 期刊論文 2018-09 So scary, yet so fun: the role of self-efficacy in enjoyment of a virtual reality horror game 林日璇; Lin, Jih-Hsuan Tammy; Wu, Dai-Yun; Tao, Chen-Chao
    [數位內容碩士學位學程] 學位論文 2011 創造我們的故事：以共同敘事概念建構體驗型互動裝置 吳岱芸; Wu, Dai Yun
    [數位內容碩士學位學程] 會議論文 2011-11 透過認知學習探索城市聲影之互動遊戲 黃郁茹; 陳聖智; 曾韻如; 吳岱芸; 林廷達; 顧竣翔
    [新聞學研究 TSSCI] 期刊論文 2018-01 《新聞學研究》五十週年座談：數位時代新聞傳播教育的改變與挑戰 蘇蘅; Su, Herng; 王維菁; 林照真; 倪炎元; 夏珍; 張文強; 陳百齡; 陳韜文; 鍾蔚文; Lin, Chao-Chen; Hsia, Chen; Chan, Joseph M.; Chen, Pai-Lin; Wang, Wei-Ching; Chung, Wei-Wen; Chang, Wen-Chiang; Ni, Yen-Yuan; 蘇蘅; 吳岱芸; 吳俊葵; Su, Herng; Wu, Dai-Yun; Wu, Chun-Kuei
    [新聞學研究 TSSCI] 期刊論文 2015-07 從遊戲到遊戲化：行銷溝通遊戲化理論初探 吳岱芸; Wu, Dai-Yun
    [新聞學系] 期刊論文 2016-10 促進學術自由，善用科技： 論中文傳播期刊的後來居上 馮建三; Feng, Chiensan; 吳岱芸
    [資訊管理學系] 期刊論文 2015 From Game to Gamification: Preliminary Research of Gamification Marketing Theory Wu, Dai-Yun; 吳岱芸

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