政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Items for Author
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 113318/144297 (79%)
Visitors : 51070094      Online Users : 898
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version

    Category

    Loading community tree, please wait....

    Year

    Loading year class tree, please wait....

    Items for Author "Tsai, Meng Chun" 

    Return to Browse by Author

    Showing 11 items.

    Collection Date Title Authors Bitstream
    [企業管理學系] 學位論文 2011 複合式品牌延伸之研究—語言學觀點 蔡孟君; Tsai, Meng Chun
    [企業管理學系] 專書/專書篇章 2005 國立中正文化中心—實踐行銷概念的歷程 別蓮蒂; 蔡孟君; Bei, Lien-Ti
    [企業管理學系] 會議論文 2013 POSITION MATTERS WHEN WE STAND TOGETHER: CONSUMERS` PERCEPTIONS OF COMPOSITE BRAND EXTENSION EXPRESSIONS Tsai, Meng-Chun; Monroe, Kent B.; Lou, Yung-Chien; Bei, Lien-Ti; 蔡孟君; 樓永堅; 別蓮蒂
    [企業管理學系] 會議論文 2011 BRAND EXTENSIONS: WHEN THE HEAD IS HIDDEN: A LINGUISTIC PERSPECTIVE ON COMPOSITE BRAND EXTENSIONS Tsai, Meng-Chun; Bei, Lien-Ti; Monroe, Kent B.; Lou, Yung-Chien; 蔡孟君; 別蓮蒂; 樓永堅
    [企業管理學系] 會議論文 2011 MANAGING PRODUCT AND BRAND PORTFOLIOS: STAND AHEAD, NOT NECESSARY TO BE THE HEAD: WHO IS RESPONSIBLE FOR A COMPOSITE BRAND EXTENSION? Tsai, Meng-Chun; Monroe, Kent B.; Lou, Yung-Chien; Bei, Lien-Ti; 蔡孟君; 樓永堅; 別蓮蒂
    [企業管理學系] 會議論文 2008 Ingredient Branding Alliances: An Investigation of Brand Awareness and Feedback Effects Lou, Yung-Chien; Tsai, Meng-Chun; Yan, Xiu-Hua; 樓永堅; 蔡孟君
    [企業管理學系] 期刊論文 2014-03 Position matters when we stand together: a linguistic perspective on composite brand extensions 蔡孟君; 樓永堅; 別蓮蒂; Kent B. Monroe; Tsai, Meng-Chun; Lou, Yung-Chien; Bei, Lien-Ti; Kent B. Monroe
    [企業管理學系] 期刊論文 2014-03 Position Matters When We Stand Together: A Linguistic Perspective on Composite Brand Extensions Tsai, Meng-Chun; Lou, Yung-Chien; Bei, Lien-Ti; Monroe, Kent B.
    [企業管理學系] 期刊論文 2011 Is the New Product Yours or Mine? A linguistic Perspective on Composite Brand Extensions. Tsai, Meng-Chun; Lou, Yung-Chien; 別蓮蒂; Kent B. Monroe; Tsai, Meng-Chun; Lou, Yung-Chien; Bei, Lien-Ti; Kent B. Monroe
    [企業管理學系] 期刊論文 2005-01 臺北市中大型劇場定位研究--多元尺度分析 樓永堅; Lou, Yung-Chien; Tsai, Meng-Chun
    [科技管理與智慧財產研究所] 學位論文 2023 基於BERT模型的專利相似度計算:以台灣金融科技專利為例 蔡孟純; Tsai, Meng-Chun

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏,無償提供學術研究與公眾教育等公益性使用,惟仍請適度,合理使用本網站之內容,以尊重著作權人之權益。商業上之利用,則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作,已盡力防止侵害著作權人之權益,如仍發現本網站之數位內容有侵害著作權人權益情事者,請權利人通知本網站維護人員(nccur@nccu.edu.tw),維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback