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    政大機構典藏 > 商學院 > 統計學系 > 學位論文 >  Item 140.119/89237
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/89237


    Title: 耐久財市場動態需求結構預測 : 以個案公司為例
    Authors: 廖一峰
    LIAO, YI-FENG
    Contributors: 周文賢
    廖一峰
    LIAO, YI-FENG
    Date: 1992
    1991
    Issue Date: 2016-05-02 15:17:19 (UTC+8)
    Reference: 一、中文部份
    1.方世杰(1988),市場預測方法一百種,台北,書泉出版社。
    2.行政院主計處(各季份),國民經濟動向統計速報。
    3.朱健萍(1984),「時間數列模型建立分析應用之研究」,未出版碩士論文,政治大學統計研究所。
    4.周文賢(1990),時間序列分析未出版之課堂講議,政治大學統計研究所。
    5.林茂文(1986),時間序列分析與預測,第二版,台北,華泰書局
    6.郭明哲(1985),預測方法──理論與實例,第七版,台北,中興管理顧問公司。
    7.彭春花(1988),「台灣地區耐久財擴散模式之探討──家電產品之實例」,未出版碩士論文,淡江大學管理科學研究所。
    8.經濟部統計處(各月份),國內經濟指標統計速報。

    一、英文部份
    1. Bass ,F. M. (1969) , "A New Product Growth Model for Consumer Durables" , Management Science , vol. 15 , PP. 215 -227.
    2. Bayus , B.L. (1987) , "Forecasting Sales of New Contingent Products An Application to the Compact Disc Market", Journal of Product Innovation Management Vol. 4 , PP.243-255.
    3. Bowerman, B.L. and R.T. O`connell (1987) ,Time Series Forecasting , Boston : Duxbury , 2nd ed.
    4. Cryer , J.D. (1 987) , Time Seriers Analysis , Boston Duxbury.
    5. Horsky , D. and L.S. Simon (1983) , "Advertising and the Diffusion in the Presence of Supply Restrictions" , Marketing Science, Vol.10 , No.1 , PP. 83-90.
    6. Kalish , S. (1985) , "A New Product Adoption Model With Pricing , Advertising and Uncertainty" , Management Science, Vol. 31 , PP. 1569-1585.
    7.Kamakura, W.A. and S.K Balasubramanian(1987), “Long-Term Forecasting with Innovation Diffustion Models: The Implact of Replacement Purchase”,Journal of Forecasting, Vol. 6, No. 1, PP.1-19.
    8. Nelson , C.R. (1973) , Applied Time Series Analysis for Managerial Forecasting , San Francisco Holden-Day.
    9. Olson , J.A. and S.Choi (1985) , "A Product Diffusion Model Incorporating Repeat Purchases" , Technological Forecasting and Social Change , Vol. 27 , PP. 385-397.
    10. Peterson , R.A. and V. Mahajan (1987) , "Multi-Product Growth Models" , in Research in Marketing , J. Sheth , ed. Greenwich , CT JAI Press , Inc. PP. 201-231.
    11. Rogers , E. M. (1983) , Diffusion of Innovations , 3rd ed. New York The Free Press.
    12. SAS User`s Guides: ETS , Version 5 edition (1985) , Cary :SAS Institute Inc.
    13. Simon , H. and K.H. Sebastian (1987) , "Diffusion and Advertising The German Telephone Company" , Management Science , Vol. 33 , PP. 451-466.
    14. Vandaele , W. (1983) , Applied Time Series and Box-Jenkins Models, Academic Press,Inc.
    Description: 碩士
    國立政治大學
    統計學系
    Source URI: http://thesis.lib.nccu.edu.tw/record/#B2002004648
    Data Type: thesis
    Appears in Collections:[統計學系] 學位論文

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