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    題名: 以關鍵成功因素探討服務傳送系統之內涵
    A Study of Content of Service Delivery System Based on Key Success Factor Theory
    作者: 何明城
    Her, Ming Cherng
    貢獻者: 賴士葆
    Lai, Shyh Bao
    何明城
    Her, Ming Cherng
    關鍵詞: 服務業
    關鍵成功因素
    服務傳送系統
    服務品質
    前場
    服務接觸點
    Service Industry
    Key Success Factor
    Service Delivery System
    日期: 1994
    1993
    上傳時間: 2016-04-29 15:15:43 (UTC+8)
    摘要:   民國77年,服務業佔GDP 之49.3%,佔三級產業之首。而78年,前三
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    04.林英峰,「現代生產與作業管理」,台北:管拓文化事業公 司,民79年。
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    06. 金聖輝,「服務的知覺風險與資訊蒐策略間關係之研究」,中原企研所未出版碩士論文,民81年。
    07. 林淑珍,「旅館業作業管理與服務品質之實證研究」,文化企研所未出版碩士論文,民80年。
    08. 林建山,「現代服務業行銷學」,台北:環球經濟社,民81年。司徒達賢,「服務業四大管理特性」,卓越,民75年10月,頁154
    09. 洪千惠,「證券經紀商業服務品質之實證研究」,政大企研所未出版碩士論文,民78年。
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    12. 吳宏韋,「台北地區連鎖店服務品質之實證研究」,工技工管所未出版碩士論文,民79年。
    13. 許士軍,「管理學」,東華,民75年。
    14. 呂憲桐,「房屋仲介服務品質之實證研究」,政大企研所未出版碩士論文,民79年。
    15. 陳晏如,「銀行業服務品質之實證研究」,政大企研所未出版碩士論文,民77年。
    16. 陳淑惠,「速食業服務品質之實證研究」,政大企研所未出版碩士論文,民77年。
    17. 賴東明,「廣告物品與廣告人品味」,動腦雜誌,民80年6月,頁25-27。
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    19. 劉水深,「定價應有的幾個觀念」,突破雜誌,民76年8月,頁97。
    20. 劉丁芳,「便利商店服務品質之實證研究」,政大企研所未出版碩士論文,民80年
    21. 劉常勇,「服務品質的觀念模式」,台北市銀月刊,民80年9月,頁2-16。
    22. 鄭淑芳譯,「服務品質十大迷障」,戰略生產力,民79年7月,頁69-74。
    23. 魏正元,「服務核心、服務傳送系統與績效關係之研究-以台北市服飾零售業為實証對象」政大企管所未出版博士論文,民82年。
    24. 魏啟林,「掌握服務業行銷的優勢策略」,突破雜誌,民76年10月,頁30-34。
    25. 顧志遠,「服務業系統設計與管理模式之研究-以醫療服務系統驗證」,清大工業工程所未出版博士論文,民80年。
    26. 黃俊英,「行銷研究-管理與技術」,台北:華泰書局,民70年。
    27. 管康彥,Lecture Notes on Research Methodology for Business/Management Students,政大企研所,民79年。
    28. 曾麗蓉,「醫院門診服務品質之實證研究」,政大企研所未出版碩士論文,77年。




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    描述: 碩士
    國立政治大學
    企業管理學系
    81355043
    資料來源: http://thesis.lib.nccu.edu.tw/record/#B2002003664
    資料類型: thesis
    顯示於類別:[企業管理學系] 學位論文

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