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    政大機構典藏 > 傳播學院 > 廣告學系 > 專書/專書篇章 >  

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    DateTitleAuthors
    1996-04 1996年總統大選四組候選人文宣策略觀察 鄭自隆
    2006 2002年北高市長與議員選舉競選文宣觀察 鄭自隆
    2001 Advertising in Taiwan Liu, Jeanne; 劉美琪
    2006 A Revisit of Symmetrical Communication From an International Perspective: Status, Effect, and Future Research Directions Huang, Yi-Hui; 黃懿慧
    2019 Autobiographical memory 林淑芳; Lin, Shu‐Fang
    2010-01 Crisis Communication Research in Public Relations Journals: Tracking Research Trends over Thirty Years An, Seonkyoung; Cheng, I-Huei
    1993 How adolescents learn to be consumers : an eclectic approach 郭貞; Cheng, Kuo
    2017-03 Identification, International Encyclopedia of Media Effects 林日璇; Lin, Jih-Hsuan Tammy
    2011-01 International applications of the agenda-setting Acapulco Typology 陳憶寧; McCombs, Maxwell; Ghanem, Salma; Lennon, Federico Rey; Blood, R. Warwick; Chen, Yi-Ning (Katherine); Ban, Hyun
    2007 Media Advocacy Cheng, I-Huei
    2019-05 Narrative Ads and Narrative Processing 張卿卿; Chang, Chingching
    2009 Political communication in Taiwan Chang, Chingching;; 張卿卿
    1999 The Effects of Political Attack Discours 陳憶寧; Chen, Yi-Ning
    2016 The effects of social media and mobile apps on political participation in Taiwan. 陳憶寧; CHEN, YN Katherine
    2021-06 The framed female image: A pictorial semiotic analysis of Classic Shanghai Calendar Posters during the 1910`s-1930`s 孫秀蕙; Sun, Hsiu-Hui; Chen , I-Fen
    2008 Women and the news: Indian and Asian Mishra, Smeeta; Chen, X.; Chen, Yi-Ning; Kim, K-H
    1996-09 WORLD WIDE WEB : 網路經典 賴建都; Lai, Chien-Tu
    1994 三台電視如何報導二屆立委選舉新聞 孫秀蕙; Sun, Hsiu-Hui
    2009 中國近現代繪畫發展概述 巴東
    2022-09 了解訊息的傳播途徑——框架分析法 陳憶寧
    2014-11 傳播心理研究 林淑芳; Lin, Shu‐Fang
    2009 公共關係寫作 陳憶寧; Chen, Yi-Ning
    1997 公共關係 : 理論、策略與研究實例 孫秀蕙; Sun, Hsiu-Hui
    2013 公共關係:策略與管理 鄭自隆
    2004 公關大有為 孫秀蕙; Sun, Hsiu-Hui

    Showing items 1-25 of 79. (4 Page(s) Totally)
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