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    日期題名作者
    2004-01 Changing smoking attitudes by Strengthening Weak Counter-smoking Beliefs 張卿卿
    2004-01 Channel Selection as a Function of Consumers` Shopping Orientations: A Comparison of the Internet Users in US and Taiwan 郭貞; 李海容
    1999 Channel selection of the internet users in Taiwan for shopping and buying 郭貞
    2011-01 Characteristics and Dimensions of Ethical Leadership in Public Relations Lee, Seow Ting; Cheng, I-Huei; 鄭怡卉
    2015-05 Children’s intuitive and post use assessment of electronic drawing pens made for children Chen, Tung-Hsun; 鄭霈絨; Pei-JungCheng
    2008 Chronological Age vs. Cognitive Age For young consumers: Implications for Advertising Persuasion Chang, Chingching; 張卿卿
    2006 Chronological Age vs. Cognitive Age For young consumers: Implications for Advertising Persuasion 張卿卿
    1996 CIES:A Knowledge-Based Approach to Monitoring Competitive Dymamic 祝鳳岡
    1999-03 CIS之理念識別建構方法的新嚐試 鄭自隆; 賴建都; 王其敏
    2003-03 CMSA: A multiple-item scale for gauging divergent cross-cultural conflict managerial styles 黃懿慧
    2017-06 Coaching competency and trust in coach in sport teams 謝明輝; Kao, San-Fu; Hsieh, Ming-Hui; Lee, Po-Lun
    2010-03 Collectivism, relations, and Chinese communication 汪琪; 陳憶寧; Georgette, Wang; Chen, Yi-Ning
    2011-03 College Students’ Pseudo-Science Beliefs, Scientific Literacy, and Media Literacy Wang, Chenyi; Cheng, I-Huei
    2002 Communication strategy in Taiwan`s and U. S. corporate web pages: A cross-cultural comparison 張卿卿; Tsao J.; Chang C.
    2023-06 Comparing journalistic role performance across thematic beats: A 37-country study 陳憶寧; Chen, Katherine Y. N.; Mellado, Claudia
    2018-10 Competitions between OTT TV platforms and traditional television in Taiwan: A Niche analysis 陳憶寧; Chen, Yi-NingKatherine
    2004 Competitive Paper Session: Family and Gender Issues Shoham, Aviv; Rose, Gregory M.; Bakir, Aysen; Meng, Lufang; Brembeck, Helene; Mandrik, Carter A.; Fern, Edward F.; Bao, Yeqing; Chang, Chingching; Cook, Daniel Thomas; Kim, Jonathan S.; Baek, Seung; Cho, Sungbin; Mulvey, Michael S.; Stern, Barbara B.; McLoughlin, Damien; Easton, Geoff; Wakefield, Kirk L.; Stone, George W.; Anderson, Laurel; 張卿卿
    2017-12 Completeness and overlap in open access systems: Search engines, aggregate institutional repositories and physics-related open sources 蔡明月; Tsay, Ming-yueh; Wu, Tai-luan; Tseng, Ling-li
    2013 Consumers’ perception of corporate social responsibility in the United States and China: A study of female cosmetics consumers. 林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan
    1999 Consumer Styles and Media Uses of the Generation Xers in Taiwan Kuo, Cheng; 郭貞
    2002-05 Consumer Styles of On-line Shoppers on Taiwan 郭貞
    2006 Context-induced and ad-induced affect: Individual differences as moderators Chang, Chingching; 張卿卿
    2001-05 Converging paradigms? Analysis of trends in theoretical approaches to public relations 黃懿慧
    2004 Country-of-Origin as a Heuristic Cue: The Effects of Message Ambiguity and Product Involvement Chang, Chingching; 張卿卿
    2014-02 Coverage of the Iraq War in the United States, Mainland China, Taiwan and Poland: A transnational network agenda-setting study Guo, Lei; Chen, i-Ning Katherine; Vu, Hong; Wang, Qian; Aksamit, Radoslaw; Guzek, Damian; Jachimowski, Marek; McCombs, Maxwell; 陳憶寧

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