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https://nccur.lib.nccu.edu.tw/handle/140.119/110684
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Title: | OrganiQ農場 OrganiQ produce farm |
Authors: | 因克利 Chahin, Christian |
Contributors: | 蔡政憲 Tsai, Jason 因克利 Chahin, Christian |
Keywords: | 有機 農場 食品業 Organic Farm Food Industry |
Date: | 2017 |
Issue Date: | 2017-07-03 14:39:33 (UTC+8) |
Abstract: | OrganiQ is a company aiming to become a trusted provider of high quality, tasty organic leafy greens that set’s a new culinary standard. OrganiQ’s produce is of the highest quality, grown without pesticides and other chemicals but provided exactly with what they need every single stage of their growth cycle. Organic produce consumers want to feel confident that they are buying food that has kept its organic integrity at each stage of the supply chain journey. In 2013, the organic market became attractive enough for foreign investors to open a branch of an organic chain of supermarkets in Tegucigalpa. Consumers within this market segment want their organic produce to be truly fresh, discarding the traditional marketing of fresh produce which was picked when it was still unripe hundreds of kilometers away for it to be displayed “fresh” on market shelves. By bringing the farm to city with our innovative farming operation we are able to deliver produce in which the organoleptic properties of our produce are enhanced, delivering a produce rich in taste with great appearance. |
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Description: | 碩士 國立政治大學 國際經營管理英語碩士學位學程(IMBA) 104933060 |
Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0104933060 |
Data Type: | thesis |
Appears in Collections: | [國際經營管理英語碩士學程IMBA] 學位論文
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