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Title:	OrganiQ農場 OrganiQ produce farm
Authors:	因克利 Chahin, Christian
Contributors:	蔡政憲 Tsai, Jason 因克利 Chahin, Christian
Keywords:	有機農場食品業 Organic Farm Food Industry
Date:	2017
Issue Date:	2017-07-03 14:39:33 (UTC+8)
Abstract:	OrganiQ is a company aiming to become a trusted provider of high quality, tasty organic leafy greens that set’s a new culinary standard. OrganiQ’s produce is of the highest quality, grown without pesticides and other chemicals but provided exactly with what they need every single stage of their growth cycle. Organic produce consumers want to feel confident that they are buying food that has kept its organic integrity at each stage of the supply chain journey. In 2013, the organic market became attractive enough for foreign investors to open a branch of an organic chain of supermarkets in Tegucigalpa. Consumers within this market segment want their organic produce to be truly fresh, discarding the traditional marketing of fresh produce which was picked when it was still unripe hundreds of kilometers away for it to be displayed “fresh” on market shelves. By bringing the farm to city with our innovative farming operation we are able to deliver produce in which the organoleptic properties of our produce are enhanced, delivering a produce rich in taste with great appearance.
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Description:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 104933060
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0104933060
Data Type:	thesis
Appears in Collections:	[International MBA] Theses

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