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    Showing items 71-80 of 243. (25 Page(s) Totally)
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    DateTitleAuthors
    2008-07 商店形象、服務品質與顧客忠誠度之關聯性：以好市多量販店為例 洪淑玲; 陳儀庭; 李國維
    2004-07 啤酒廣告中之文化探索：以在台灣銷售的亞系、歐系及美系品牌為例 詹定宇; 畢威寧
    2000-07 國際廣告的政治經濟分析－－台灣與韓國之「國內廣告市場」過程及其對廣告產業結構影響的研究 胡光夏
    2000-07 多洛希亞之旅：廣告人ＶＳ.創造力 陳文玲
    1998-01 大學公關與募款策略研究：組織與捐款者的交易觀點 蔣安國
    2003-07 大學網路公關策略之研究：網路使用者之策略認知和互動滿意度分析 劉正道
    1997-07 大陸消費者不同生活形態對消費行為以及廣告的態度影響之研究 魏然
    1997-07 大陸電視購物的特點與前景 李海容
    2012-01 失蹤或回應？危機中的回應策略與媒體效能研究～以建國百年音樂劇《夢想家》事件為例 劉蕙苓; Liu, Huei-Ling
    2002-07 女性化符號品牌在產品開發類型上的問題－－產品涉入效果分析 曾義明

    Showing items 71-80 of 243. (25 Page(s) Totally)
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