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政大機構典藏 > 傳播學院 > 廣告學系 > 期刊論文 > Item 140.119/79394

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/79394

Title:	Do video games exert stronger effects on aggression than film? The role of media interactivity and identification on the association of violent content and aggressive outcomes
Authors:	林日璇 Lin, Jih-Hsuan
Contributors:	傳播學院
Keywords:	Media interactivity;Video games;Violence and aggression;Character identification;General aggression model;Social cognitive theory
Date:	2013-05
Issue Date:	2015-11-10 17:05:52 (UTC+8)
Abstract:	This study investigated whether media interactivity would influence the short-term effects of violent content on audience aggression. The general aggression model, social cognitive theory, and character identification offered the theoretical framework. A random sample of 102 male college students were randomly assigned to one of three conditions: video game playing, recorded game-play watching, or movie watching. The results indicated that video game players (mediated enactive experience) experienced greater increases in aggressive affect, aggressive cognition, and physiological arousal than participants who watched recorded game play or comparable movie scenes (mediated observational experience). The study indicated that media interactivity in video game exacerbated the violent effect on short-term, aggressive responses. Character identification did not mediate the effect of media interactivity on aggression. Future studies should incorporate more comprehensive measures of character identification to investigate inconsistent findings regarding media interactivity and identification.
Relation:	Computers in Human Behavior, 29(3), 535-543
Data Type:	article
DOI 連結:	http://dx.doi.org/10.1016/j.chb.2012.11.001
DOI:	10.1016/j.chb.2012.11.001
Appears in Collections:	[廣告學系] 期刊論文

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