政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/50979

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政大機構典藏 > 商學院 > 國際經營管理英語碩士學程IMBA > 學位論文 > Item 140.119/50979

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/50979

Title:	在台灣崛起中的電子圖書館計劃 Emergent electronic library project in Taiwan
Authors:	吳寶林 Chaiyo Ngamviriyapong
Contributors:	管郁君 Huang, Eugenia Y. 吳寶林 Chaiyo Ngamviriyapong
Keywords:	免費增值商業模式長尾理論雲端計算 Freemium Business Model Long Tail Theory Cloud Computing
Date:	2010
Issue Date:	2011-09-29 18:20:32 (UTC+8)
Abstract:	I. Executive Summary 1 Introduction 1 The Company 1 Market and Opportunities 2 Financial Considerations 2 II. Company Overview and Strategy 3 Our mission 3 Key to success 3 Management Team 3 III. Product Summary 5 e-Library Service 5 Knowledge Space Center 6 Pricing Model 8 IV. Business Model 10 V. Market Analysis Summary 11 Factors contributing to Rapid Diffusion of e-Books in Taiwan since 2010 11 Overall Internet Shopping and Online shopping Industry in Taiwan 14 Key Factors boosting market growth rate of our e-Library service 17 Market Size 18 Target Market Segmentation 19 Competitive Analysis 22 Porter five forces analysis 22 SWOT Analysis 28 VI. Business Strategy 31 Corporate level Strategy 31 Business-level Strategy 33 Functional-Level Strategy 34 VII. Technology 38 Website 38 E-payment system 38 E-Viewer software 38 Cloud Computing Architecture 39 VIII. Financial Plan 41 Performance Indicator 41 Exit Strategy 41 Cash Flow Projection 41 Service Revenue Forecast 43 S&A Expense budget 44 Cash Budget 45 Pro Forma Income Statement 45 Pro Forma Statement of Cashflow 46
Description:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 97933058 99
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0979330582
Data Type:	thesis
Appears in Collections:	[國際經營管理英語碩士學程IMBA] 學位論文

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