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| Title: | 開放原始碼作為商業策略-Intel案例
Open source as business strategy: a case study - Intel |
| Authors: | 郭東旭
Kwok, Tung Yuk |
| Contributors: | 郭更生
Kuo, Geng Sheng
郭東旭
Kwok, Tung Yuk |
| Keywords: | 開放原始碼
Intel |
| Date: | 2009 |
| Issue Date: | 2010-12-08 01:59:01 (UTC+8) |
| Abstract: | 開放原始碼作為商業策略-Intel案例
ABSTRACT
OPEN SOURCE as BUSINESS STRATEGY:
A CASE STUDY - Intel Corporation
(By Tung Yuk Kwok，郭東旭)
Researchers of Open source have often suggested that users’ utopia beliefs about open source are the motivation to develop the open source community. However, research which has empirically documented the link between open source and the strategy in firms is scant. Therefore, the aim of this article attempts to explore how open source projects and the use of strategy in Intel are related. This research involved a survey, comprised of more than twenty open source projects within Intel and face to face interview with six persons working in the business department related with open source activity. The factors from the literature are identified and integrated to build the framework to test the business strategy. The qualitative analysis of the survey was conducted through narrative method in order to indicate the direction and relationship between the open source development and business strategy in Intel. Results of this study showed that the investment on open source in terms of man-power and capital can help Intel win new market segment and leverage the advantage of the scale. The result is consistent with the mission of Intel is to drive Intel x86 platform everywhere and open source is the enabler to meet the target. To conclude, this study may be of importance in explaining the dynamic relationship between open source planning and strategy use in firms, as well as in providing the firms in Taiwan with a better understanding of how to locate the resource on open source projects to meet the business goals.
TABLE OF CONTENTS
List of Figures vi
Glossary 1
Chapter I: Introduction 2
1.1 Research motivation 2
1.2 Objectives and Research Questions 4
1.3 Overview of the Dissertation 4
Chapter II: Literature Review 6
2.1 Business strategy 6
2.2 Characteristic of IT industry 8
2.3 Open source in business model 11
2.4 incentives for the firms 13
2.5 classification and evaluation 15
2.6 Summary 17
Chapter III: Methodology of the study 19
3.1 Research Framework 19
3.2 Research questions and Objectives 24
3.3 Research Hypotheses and Design 25
3.4 Data collection 26
Chapter IV: Research Result 28
4.1 Intel OSS project profiles 28
4.1.1 Product classification in Intel 29
4.1.2 Resource and capabilities 37
4.1.3 competitive landscape 44
4.2 Interview 47
Chapter V: Research Finding 51
5.1 Review questions 51
5.1.1 Can the factors be identified 51
5.1.2 Can the factors provide useful OSS strategy? 51
5.1.3 What are the factors associated with OSS? 57
Chapter VI: Conclusions and Recommendations 61
6.1 Conclusion 61
6.2 Review the finding 61
6.3 limitation of the study 63
6.4 recommendation of future study 63
Chapter VII: Appendix 66
Reference 95 |
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| Description: | 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
93933021
98 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0093933021 |
| Data Type: | thesis |
| Appears in Collections: | [國際經營管理英語碩士學程IMBA] 學位論文
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