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    題名: 人力資源諮詢營運計畫
    HR consulting business plan
    作者: 王理查
    Vries, Richard de
    貢獻者: 吳文傑
    Wu, Jack
    王理查
    Vries, Richard de
    關鍵詞: 人力資源
    日期: 2008
    上傳時間: 2009-09-14 09:51:42 (UTC+8)
    摘要: 人力資源諮詢營運計畫
    None
    1. Executive Summary 6
    1.1. Objectives 7
    1.2. Mission 8
    1.3. Keys to Success 8
    2. Company Summary 9
    2.1. Company Ownership 9
    2.2. Company History 9
    3. Services 10
    3.1. Service Description 10
    3.2. Competitive Comparison 11
    3.3. Sales Literature 12
    3.4. Fulfillment 13
    3.5. Technology 13
    3.6. Future Services 14
    4. Market Analysis Summary 16
    4.1. Market Segmentation 16
    4.2. Target Market Segment Strategy 17
    4.2.1. Market Needs 18
    The Talent Age 19
    The New HR Mission and Talent Management Processes 19
    Why Talent Management? 20
    4.2.2. Market Trends 21
    4.3. Service Business Analysis 22
    4.3.1. Business Participants 22
    4.3.2. Distribution Patterns 23
    4.3.3. Competition and Buying Patterns 23
    4.3.4. Main Competitors 23
    5. Web Plan Summary 24
    5.1. Website Marketing Strategy 25
    6. Strategy and Implementation Summary 25
    6.1. SWOT Analysis 26
    6.1.1. Strengths 26
    6.1.2. Weaknesses 27
    6.1.3. Opportunities 27
    6.1.4. Threats 28
    6.2. Strategy Pyramid 29
    6.3. Value Proposition 30
    6.4. Competitive Edge 30
    6.5. Marketing Strategy 31
    6.5.1. Positioning Statement 32
    6.5.2. Pricing Strategy 32
    6.5.3. Promotion Strategy 33
    6.6. Sales Strategy 33
    6.6.1. Sales Forecast 34
    6.7. Strategic Alliances 36
    6.8. Milestones 37
    7. Management Summary 38
    7.1. Management Team Gaps 38
    8. Financial Plan 38
    8.1. Break-even Analysis 39
    8.2. Projected Profit and Loss 40
    8.3. Projected Cash Flow 43
    8.4. Projected Balance Sheet 45
    參考文獻: None
    描述: 碩士
    國立政治大學
    國際經營管理碩士班(IMBA)
    96933051
    97
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0096933051
    資料類型: thesis
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文

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