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    题名: 臺灣永續展覽產業發展突破利基
    Breakthrough In the Development of Taiwan’s Sustainable Exhibition Industry
    作者: 李昕穎
    Lee, Hsin-Ying
    贡献者: 劉秀明
    Liu, Sandra
    李昕穎
    Lee, Hsin-Ying
    关键词: 永續性
    台灣展覽產業
    淨零
    MEET TAIWAN計畫
    Sustainability
    Taiwan exhibition industry
    Net-zero
    MEET TAIWAN
    日期: 2021
    上传时间: 2022-01-03 16:08:39 (UTC+8)
    摘要: Abstract
    Breakthrough in the Development of Taiwan’s Sustainable Exhibition Industry
    By
    Christine Lee
    The Green MICE (meetings, incentives, conferences, exhibitions/events) project of MEET TAIWAN was awarded “Best Actions to Engage Participants on Sustainability `` by UFI in 2016. The project aimed to promote Taiwan’s sustainable exhibition industry. Albeit most stakeholders understand its importance and some of them are adopting relative approaches, there has no significant breakthrough throughout the recent eight years. Based on the results from a more structured qualitative study instrument collected from the three key industry stakeholders, exhibition organizers, exhibition halls, and decorators, we learn that they have encountered difficulties primarily from the government and the industry. Lacking goals, direction, incentive programs, support from industry partners, and financial pressure make them feel unmotivated and frustrated.

    This project explored mainly the positions of the three stakeholders across the value chain and their efforts in developing sustainable exhibitions. The findings indicate that the utmost crucial tasks are to create a collaborative ecosystem that the corporate, association, and the government work toward one goal and to change the mindset of ones who are at the management levels of each stakeholder. In addition, the government could further propose revised Green MICE guidelines, incentive programs for the three key stakeholders, organize seminars and provide reports on sustainable topics. With all these, industry stakeholders would have a clearer expectation; and they could be better motivated and able to solicit more resources. Regarding the implementation, it can begin with exhibition halls, who could add sustainability-related regulations into their service contracts. Then, the exhibition organizers may establish a positive loop in the exhibition industry to better promote sustainable exhibitions.
    參考文獻: References
    About TECA. (2021, November 16). Taiwan Exhibition and Convention Association. https://texco.org.tw/en/about/introduction
    About UFI. (2021, November 10). UFI. https://www.ufi.org/about/
    Apple Charges Forward to 2030 Carbon Neutral Goal, Adding 9 Gigawatts of Clean Power and Doubling Supplier Commitments. (2021, October 27). Apple News Room. https://www.apple.com/newsroom/2021/10/apple-charges-forward-to-2030-carbon-neutral-goal-adding-9-gigawatts-of-clean-power-and-doubling-supplier-commitments/
    Global Economic Impact of Exhibitions. (2019, December). UFI and Oxford Economics. https://s3.amazonaws.com/tourism-economics/craft/Case-Studies-Docs/Global_Economic_Impact_of_Exhibitions_Dec2019.pdf
    Global Economic Impact of Exhibitions. (2020, June). UFI and Oxford Economics.
    https://www.ufi.org/wp-content/uploads/2020/06/Global_Economic_Impact_of_Exhibitions_Jun2020.pdf
    Green MICE Project of MEET TAIWAN, Best Actions to Engage Participants Around Sustainability. (2021, November 16). Taiwan External Trade Development.
    https://www.ufi.org/wp-content/uploads/2016/05/SD_2016_TAITRA_with-all-appendices.pdf
    ISO 20121 Sustainable Events. (2021, November 13). International Organization for Standardization.
    https://www.iso.org/iso-20121-sustainable-events.html
    Net Zero Carbon Events. (2021, November 14). Joint Meetings Industry Council.
    https://netzerocarbonevents.org/initiative/
    Net Zero Carbon Pledge for the Events Industry. (2021, November 14). Joint Meetings Industry Council. https://netzerocarbonevents.org/the-pledge/
    The Paris Agreement. (2021, November 1). United Nations Framework Convention on Climate Change. https://unfccc.int/process-and-meetings/the-paris-agreement/the-paris-agreement
    PAS 2060 carbon neutrality. (2021, November 13). The British Standards Institution.
    https://www.bsigroup.com/en-GB/pas-2060-carbon-neutrality/
    Status of Sustainability in the Exhibition Industry. (2021, July). UFI and Explori.
    https://www.ufi.org/archive-research/status-of-sustainability-in-the-exhibition-industry-july-2021/
    The UFI Report on Best Practices in Sustainability. (2016). UFI and Greenview.
    https://www.ufi.org/wp-content/uploads/2016/10/UFI_Best_Practices_In_Sustainability_Report.pdf
    The 17 Goals. (2021, November 2). United Nations. https://sdgs.un.org/goals
    106年會展活動導入綠色會展指南獎勵措施. (2021, October 17). MEET TAIWAN.
    https://www.meettaiwan.com/mtfiles/mt//menu/201703/1489118118158-1.pdf
    會展產業基本運作流程、管理模式與價值鏈. (2021, October 15). http://it.csu.edu.tw/wSite/public/Attachment/f1436173445756.pdf
    臺灣優勢 (2021, October 20). MEET TAIWAN. https://www.meettaiwan.com/zh_TW/menu/M0000239/%E8%87%BA%E7%81%A3%E5%84%AA%E5%8B%A2.html
    描述: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    108933006
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0108933006
    数据类型: thesis
    DOI: 10.6814/NCCU202101752
    显示于类别:[國際經營管理英語碩士學程IMBA] 學位論文

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