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    Title: 巴黎氣候會議對環境風險溝通的影響:以台灣非營利組織的臉書專頁為例
    Social Media and the Communication of Environmental Risks: An Analysis of Environmental NGO’s Facebook Pages in Taiwan
    Authors: 邱意岑
    Chiu, Yi-tsen
    Contributors: 施琮仁
    Shi, Tsung-Jen
    邱意岑
    Yi-tsen Chiu
    Keywords: 氣候變遷
    氣候會議
    環境非營利組織
    臉書
    全球暖化
    社群媒體
    Climate change
    Climate Summit
    Environmental nonprofit organizations
    Facebook
    Global warming
    Social meida
    media representation
    social networking sites (SNSs)
    Date: 2020
    Issue Date: 2020-09-02 12:31:11 (UTC+8)
    Abstract: This study examined how social networking sites (SNS) are being used by environmental NGOs (ENGOs) based on the theoretical framework of media representation and issue attention cycles. The research refers to the characteristics of the posts, including the origin of information, themes, topics, and sources. This study also focuses on the media frames used, such as mobilizing information and public participation information, through content analysis of the Facebook homepages of 10 environmental NGOs (n=634). While the Paris Climate Conference (COP21) took place from 30 November to 11 December, we found different attention cycle patters for climate change issues before and after COP21. This study suggests that ENGOs narrative considerations regarding environmental issues did change different phases of development.
    ENGOs’ Facebook posts were also highly event-based and increased Facebook posts correspond to important events such as international conferences after COP21. Regarding the origin of information, ENGOs prefer to use their own Facebook posts. I also found that ENGOs posts were highly education-based, “climate change” and “environmental campaign and education” were the two frames that ENGOs consistently used to construct stories about environmental issues after COP21. Notably, the results indicate that ENGOs did provide location mobilizing information and identificational mobilizing information but lack of providing tactical mobilizing information and public participation information before and after COP21.
    This study examined how social networking sites (SNS) are being used by environmental NGOs (ENGOs) based on the theoretical framework of media representation and issue attention cycles. The research refers to the characteristics of the posts, including the origin of information, themes, topics, and sources. This study also focuses on the media frames used, such as mobilizing information and public participation information, through content analysis of the Facebook homepages of 10 environmental NGOs (n=634). While the Paris Climate Conference (COP21) took place from 30 November to 11 December, we found different attention cycle patters for climate change issues before and after COP21. This study suggests that ENGOs narrative considerations regarding environmental issues did change different phases of development.
    ENGOs’ Facebook posts were also highly event-based and increased Facebook posts correspond to important events such as international conferences after COP21. Regarding the origin of information, ENGOs prefer to use their own Facebook posts. I also found that ENGOs posts were highly education-based, “climate change” and “environmental campaign and education” were the two frames that ENGOs consistently used to construct stories about environmental issues after COP21. Notably, the results indicate that ENGOs did provide location mobilizing information and identificational mobilizing information but lack of providing tactical mobilizing information and public participation information before and after COP21.
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    Description: 碩士
    國立政治大學
    國際傳播英語碩士學位學程(IMICS)
    103461010
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0103461010
    Data Type: thesis
    DOI: 10.6814/NCCU202001676
    Appears in Collections:[國際傳播英語碩士學程] 學位論文

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