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    題名: 網路儲存裝置中東市場商業計畫
    Business plan for NAS in the middle east market
    作者: 蔡耀德
    Tsai, Alex
    貢獻者: 吳文傑
    Wu, Jack
    蔡耀德
    Tsai, Alex
    關鍵詞: 網路儲存裝置
    中東市場
    NAS
    Middle east market
    日期: 2020
    上傳時間: 2020-03-02 11:08:43 (UTC+8)
    摘要: In recent years, the storage industry has been growing due to the rise in photos/video quality and resolution. Data back-up is highly required for businesses ranging from SMBs to enterprise-level businesses. No business could accept lost or hacked data. On the other hand, HDD and cloud server cost has only gone up which means a lot of potential users are building their own cloud storage. As entry level to enterprise level user inquiries go up, the international NAS storage business rises as well,
    Through a comprehensive business plan analysis, you will see what is the NAS industry and what applications it could offer to the data booming market. We will use Taiwanese NAS companies Qxxx and Sxxxxxx as a merge company NAS tech as an example to show how NAS tech goes to an emerging market in the Middle East and sets up a branch office. Building a completed channel and running marketing activities in Muslim market. It also includes a marketing strategy, a business operations plan, and a financial plan for starting up the business.
    參考文獻: Apple Daily (2003). 威聯通 喊當台版亞馬遜 [online] Available at: https://tw.appledaily.com/finance/daily/20170214/37550667 [Accessed Dec 12 2019].
    Bankingreporter (2015). Network-Attached Storage Market http://bankingreporter.com/news/network-attached-storage-market-growth-size- segmentation-emerging-technology-future-trends-competitive-landscape-and-potential- of-the-industry-from-2019-2023/0162542 [Accessed Dec 12 2019].
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    HPE (2015) Entry Storage Systems [online] Available at: https://www.hpe.com/tw/zh/storage/entry-level.html [Accessed Dec 16 2019].
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    QNAP (2004) Contact Us [online] Available at: https://www.qnap.com/en/about/con_show.php?op=showone&cid=1
    [Accessed Jan 15 2020].
    QNAP (2004) Solutions [online] Available at: https://www.qnap.com/en [Accessed Dec 16 2019].
    QNAP (2004) HBS 3 [online] Available at: https://www.qnap.com/solution/hbs3/en/ [Accessed Dec 16 2019].
    Synology (2000) Subsidiaries [online] Available at: https://www.synology.com/en-global/company/office_location
    Synology (2000) Solutions [online] Available at: https://www.synology.com/en-global [Accessed Dec 16 2019].
    Synology (2000) Virtual Machine [online] Available at: https://www.synology.com/zh-tw/dsm/feature/virtual_machine_manager [Accessed Dec 16 2019].
    TAITRA (1970). 中東市場行銷育成中心 [online] Available at: https://events.taiwantrade.com/3ebqw3 [Accessed Dec 14 2019].
    Veeam (1998). Veeam Backup & Replication 9.5 [online] Available at: https://www.veeam.com/vm-backup-recovery-replication-software.html [Accessed Dec 15 2019].
    VMware (1998). Solutions [online] Available at: https://www.vmware.com/ [Accessed Dec 17 2019].
    Wikipedia (2001). Network-attached storage [online] Available at: https://en.wikipedia.org/wiki/Network-attached_storage [Accessed Dec 12 2019].
    描述: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    106933018
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0106933018
    資料類型: thesis
    DOI: 10.6814/NCCU202000163
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文

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