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    政大典藏 > College of Commerce > International MBA > Theses >  Item 140.119/128837


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/128837


    Title: 網路儲存裝置中東市場商業計畫
    Business plan for NAS in the middle east market
    Authors: 蔡耀德
    Tsai, Alex
    Contributors: 吳文傑
    Wu, Jack
    蔡耀德
    Tsai, Alex
    Keywords: 網路儲存裝置
    中東市場
    NAS
    Middle east market
    Date: 2020
    Issue Date: 2020-03-02 11:08:43 (UTC+8)
    Abstract: In recent years, the storage industry has been growing due to the rise in photos/video quality and resolution. Data back-up is highly required for businesses ranging from SMBs to enterprise-level businesses. No business could accept lost or hacked data. On the other hand, HDD and cloud server cost has only gone up which means a lot of potential users are building their own cloud storage. As entry level to enterprise level user inquiries go up, the international NAS storage business rises as well,
    Through a comprehensive business plan analysis, you will see what is the NAS industry and what applications it could offer to the data booming market. We will use Taiwanese NAS companies Qxxx and Sxxxxxx as a merge company NAS tech as an example to show how NAS tech goes to an emerging market in the Middle East and sets up a branch office. Building a completed channel and running marketing activities in Muslim market. It also includes a marketing strategy, a business operations plan, and a financial plan for starting up the business.
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    Description: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    106933018
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0106933018
    Data Type: thesis
    DOI: 10.6814/NCCU202000163
    Appears in Collections:[International MBA] Theses

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