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    Title: 傳播中國夢–中國軟實力策略之研究
    Spreading the Chinese Dream: A Study on Chinese Soft Power Strategy
    Authors: 朱雲希
    Khourchoudian, Gevorg
    Contributors: 林永芳
    Lin, Yung-Fang
    朱雲希
    Gevorg Khourchoudian
    Keywords: 中國
    軟實力
    策略
    China
    Soft power
    Date: 2018
    Issue Date: 2018-08-27 15:13:16 (UTC+8)
    Abstract: 近年來,中國不斷地投入龐大的資金及人力,以增強軟實力。我們可以從中國對大眾傳媒之大量投資,以增加其媒體影響力,發現端倪。在這篇文章中,針對中國關於自身之軟實力詮釋,與約瑟夫.奈爾所提出的原始軟實力概念做出比較,探討了兩者的相似與相異之處,另外也對國家建構和增強民族凝聚力兩大主題進行討論。本文也個別檢視了中國為增加其軟實力,所運用的兩項具體策略及投注之心力:設置孔子學院、以及對官方媒體的經營。最後,以觀察中國在追求增加軟實力這方面上,所擁有的優勢與劣勢歸納出結論。
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    Description: 碩士
    國立政治大學
    國際研究英語碩士學位學程(IMPIS)
    105862005
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0105862005
    Data Type: thesis
    DOI: 10.6814/THE.NCCU.IMPIS.019.2018.A06
    Appears in Collections:[國際研究英語碩士學位學程] 學位論文

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