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    DateTitleAuthors
    2000-07 1982至1999台灣瘦身廣告研究--多面向的研究 張錦華
    1996-01 「1994年台北市長選舉策略分析」--傑出個案研討記錄 廣告學研究編輯部
    2011-07 2009年縣市長選舉現任者與挑戰者候選人部落格傳播策略比較 王泰俐; Wang, Tai-Li
    1993-06 Creative Advertising Plan - A Case Study of Le Menu Frozen Dinners 祝鳳岡
    2012-07 Facebook之使用者人格特質、自戀行為暨涉入程度對使用者忠誠度影響之研究 蘇郁涵; 黎佩芬; Su, Yu-Han; Li, Pei-Fen
    2006-01 The Rising Dragon: Chinese Consumerism Frith, Katherine Toland
    2000-07 WWW互動廣告的互動層次 耿慶瑞
    2006-01 一本深入淺出的廣告符號研究教戰手冊:評介Persuasive Signs: The Semiotics of Advertising 孫秀蕙
    1993-01 一齣剖析廣告內在性格與行為能力的九幕劇--介紹《廣告與當代社會》 陳文玲
    2006-07 不一樣的品牌行銷 黃光玉

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