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中文部分
Wang Chelcee, Tsai Caroline (2014)，“尼爾森網路購物行為研究：揭開電子購物籃的秘密”，尼爾森.
邱志聖 (2014)，行銷研究：實務與理論應用，台北市：智勝文化.
邱志聖 (2014)，策略行銷分析：架構與實務應用 四版，智勝文化.
劉怡君 (2015)，“ZARA台灣線上購物網online shop正式上線！”，新聞報導，GQ台灣 ( 12月25日)
羅之盈 (2011)， “UNIQLO網路店今天上午新鮮開幕，400款商品開賣”，新聞報導，Business Next數位時代 ( 3月25日) |
