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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/91273


    Title: 國際性企業在臺灣行銷技術移轉之研究
    Authors: 張國雄
    Contributors: 魏啟林
    張國雄
    Date: 1986
    Issue Date: 2016-05-05 14:11:18 (UTC+8)
    Reference: 參考文獻
    一中文部份:
    1. 許士軍,國際行銷管理,(台北:三民書局,民國六十六年再版)。
    2. 李蘭甫,國際企業,(台北:三民書局,民國七十三年十一月初版)。
    3. 陳定國,國際企業,(台北:正中書局,民國六十六年初版)。
    4. 高熊飛譯,行銷管理,(台北:華泰書局,民國七十三年四版)。
    5. 林清山,多變項分析統計法,(台北:東華書局,民國七十年)。
    6. 閔游,市場研究:基本方法,(香港:中文大學出版社,一九七九年十一月初版)。
    7. 黃俊英,行銷研究──管理與技術──,(台北:華泰書局,民國七十一年十月再版)。
    8. 顏月珠,商用統計學,(台北:三民書局,民國七十一年二月再版)。
    9. 林彩梅,多國籍企業,(台北:華泰書局,民國六十八年)。
    10. 林彩梅,新興工業國家與多國籍企業之研究,(台北:華泰書局,民國七十年五月)。
    11. 邱康夫,多國籍企業經營,(台北:建宏書局,民國六十九年增訂再版)。
    12. 劉厚醇,多國性企業通論,(台北:聯經出版事業公司,民國六十九年六月三版)。
    13. 林邦傑,因素分析及其應用,(台北:大世紀出版事業有限公司,民國六十八年五月初版)。
    14. 李時應譯,經營技術的移轉,工業技術第八十六期(台北:民國七十年)。
    15. 方賢齊,論技術移轉,工業技術第一二三期,(台北:民國七十三年)。
    16. 陳定國,企業管理,(台北:三民書局,民國七十年初版)。
    17. 陳定國,中外技術合作的有效途徑,台灣經濟研究月刊三卷一期(民國六十九年一月)。
    18. 周昺堯,台灣廠商與國外企業之技術合作,台銀季刊二十二卷四期(民國六十年十二月)。
    19. 林鴻鈞,台灣機械業技術引進的成本與效益,台銀季刊三十三卷三期(民國七十一年九月)。
    20. 莊春發,台灣無梭織布機之技術引進、普及與生根,台銀季刊三十四卷一期(民國七十二年三月)。
    21. 薛琦,直接外人投資、技術移轉與台灣的工業發展,台灣工業發展會議(民國七十二年)。
    22. 薛琦,技術引進途徑之分析,中華經濟研究院(民國七十四年)。
    23. 葉日崧,多國籍企業與管理技術的移轉──台灣的實證分析,行政院經濟建設委員會(民國七十四年七月)。


    二、西文部份:
    1. Cletus C. Coughlin, "The Relationship between Foreign Ownship and Technology Transfer", Journal of Comparative economics 7, (1983).
    2. D.J. Teece, "Technology Transfer by Multinational Firms: The Resource cost of Transferring Technological know-how", The Economic Journal, 87 (June 1977).
    3. Edwin Mansfield & Anthony Romeo, "Technology Transfer to Overseas Subsidiaries by U.S.-Based Firms”, Quarterly Journal of Economics (Dec., 1980).
    4. Endel J. Kolde, International Business, (Prentice-Hall, 1968).
    5. Farok J. Contractor, International Technology licensing, (Lexington Books, 1981).
    6. Georges P. Leroy, "Transfer of Technology within the Multinational Enterprise", 1980.
    7. Hall, G.R. & Johnson, R.E., Transfer of United State Aerospace Technology to Japan, (Columbia University Press, 1970).
    8. Harry G. Johnson, Survey of the issues, Direct Foreign Investment in Asia and the Pacific, ed., P Drysdale (Toronto: University of Toronto Press, 1972).
    9. James B. Quinn, "Technology Transfer by Multinational Company", Harvard Business Review (Dec. (1969).
    10. Jack. Baranson, "Transfer of Technical Knowledge by International Corporations to Developing Economics", AER. (1966).
    11. Johnson, H.G., "Technology and Economic Independence", (N.Y.: St. Martin`s Press for the Trade Policy Research Center of London, 1976).
    12. John D. Daniels & Ernest W. Ogram & Lee H. Radebaugh, International Business: Environments and Operations, (Addison-Wesley Publishing Company 1976).
    13. Kojima, K. "Transfer of Technology to Developing Countries Japanese Type Versus American Type", Hitotoubashi Journal of Economics (Feb 1977).
    14. Mansfield. E., "International Technology Transfer: Forms Resource requirement and Policies", AER 65 (May 1975).
    15. Michael G. Harvey, "Applicaion of Technology Life Cycles to Technology Transfers", The Journal of Business Strategy, 1984.
    16. Nizam Aydin & Vern Terpstra, "Marketing Know-how Transfers by Multinationals: A Case Study in Turkey", Journal of International Business Studies, (Winter 1981).
    17. O.E.C.D. "Chocie and Adaption of Technology in Devloping Countries: An Overview of Major Policy Issues", (Pairs: O.E.C.E., 1972).
    18. R.W. Jones, "The Role of Technology in the The Theory of International Trade", (Columbia University Press, 1970).
    19. R. Hal Mason, Robert R. Willer & Dale R. Weigel, "International Business", (John Wiley & Sons, Inc. 1981).
    20. Rogers. E.M. "Key Concepts and Models: Inducing Technology Change for Economic Growth and Development", (Michigan State University Press, 1972).
    21. Raymond Vernon, "International Investment and International Trade in Porduct cycle”, Quarterly Journal of Economics, (May 1966).
    22. Richard N. Farmer & Barry M. Richman, International Business: An Operational Theory (Homewood, III: Richard P. Irwin 1966).
    23. Solo, R. A. & Rogers, E.M., Inducing Technological Change for Economic Growth and Development, (Michigan: Michigan State University Press; 1972).
    24. S.H. Hymer, The International Operations of National Firms, A Study of Direct Investment (Cambridge: MIT Press, 1976).
    25. Zaltman, Gerald, Philip C. Burger, Marketing Research: Fundmentals and Dynamics, 1975.
    Description: 碩士
    國立政治大學
    國際經營與貿易學系
    Source URI: http://thesis.lib.nccu.edu.tw/record/#B2002006642
    Data Type: thesis
    Appears in Collections:[國際經營與貿易學系 ] 學位論文

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