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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/89987


    Title: 立克特量表在傳播研究上之適用性初探
    Authors: 黃明蕙
    Contributors: 王石番
    黃明蕙
    Date: 1990
    1989
    Issue Date: 2016-05-03 14:06:00 (UTC+8)
    Abstract: 態度研究的主要工具一立克特量表的建構有四項基本假設：一是假設每一題項具有同等量值；二是假設反應變異性不重要；三是假設所選擇的題項代表研究者所欲測量的變項；四是假設每一反應類目之間具有等距尺度的性質。
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    Description: 碩士
    國立政治大學
    新聞學系
    Source URI: http://thesis.lib.nccu.edu.tw/record/#B2002005396
    Data Type: thesis
    Appears in Collections:[Department of Journalism] Theses

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