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Title:	新產品快速研發之組織配合 Organizational Design for Fast New Product Development
Authors:	李文豪 Lee, Wen Hao
Contributors:	管康彥 Kuan, Wellington Kang-Yen 李文豪 Lee, Wen Hao
Keywords:	快速研發時間競爭新產品開發組織設計研發管理組織理論 Fast Time-based competition New product development Organizational design R&D management
Date:	1993
Issue Date:	2016-04-29 16:40:54 (UTC+8)
Abstract:	隨著科技的快速革新、消費者的喜好快速變遷、與競爭程度日趨激烈等產業環境趨勢演進，快速的推出新產品這項議題，已是愈來愈重要，甚至攸關廠商的獲利與存續與否。因此為求快速的推出新產品，廠商必須在組織各方面予以適當的配合因應，才能達成此目的，本研究就在探討這些重要的組織因應措施。本研究首先在不考慮情境因素之情形下，探討何種組織因應措施可有效加速研發；其次觀察情境因素與組織因應措施的相對重要性；再者研究在同時考慮所有情境時，當採取何種措施較為適當；最後，則指出單獨考慮個別情境之適用措施。本研究將組織的因應措施分為六類，分別為：研發單位的結構、與外界群體的連結、新產品開發團隊的運作方式、效率性、開發團隊的氣氛、與支援的措施。同時本研究考慮了當組織在採行上述因應措施時，會受到哪些情境因素作用，而影響新產品研發速度。這些情境因素為：新產品研發策略、組織內部的風格、與公司資源
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Description:	碩士國立政治大學企業管理學系 G80355008
Source URI:	http://thesis.lib.nccu.edu.tw/record/#B2002004059
Data Type:	thesis
Appears in Collections:	[Department of Business Administation] Theses

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