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    题名: 政令宣導刊物讀者研究：以「高雄畫刊」主動索閱者閱讀動機與滿意程度試析
    A study of the Uses & Gratifications of the part of the Kaoh siung Pictorial active readers
    作者: 宗靜萍
    Ping, Tzung Ching Ping
    贡献者: 王石番
    Wang, Shih-Fan Stephen
    宗靜萍
    Ping, Tzung Ching Ping
    关键词: 政令宣導刊物
    主動索閱者
    滿意程度
    高雄畫刊
    閱讀動機
    policy-publicized publication
    active audience
    Uses & Gratification
    日期: 1993
    上传时间: 2016-04-29 16:28:30 (UTC+8)
    摘要: 在昔日資訊缺乏的年代裡，政令宣導刊物曾經是民眾獲得有關政府訊息的
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    牟嘉俐 專業人士閱讀「動腦」雜誌動機與滿足之研究 民79 台北:文化大學新聞研究所碩士論文

    田文輝 我國英語教學雜誌內容分析與讀者閱讀動機、滿足程度之研究─以「空中英語教室文摘」為例 民80 台北:政治作戰學校新聞研究所碩士論文

    李瞻 政府公共關係 民81 台北:理論與政論雜誌社 p.74.

    江炳倫 「台灣地區人民政治文化與投票指向之調查研究」 民62 台北:國科會資助專題研究報告

    李金銓 大眾傳播理論 民77 四版 台北:三民書局

    杜麗芳 「台北地區民眾收看電視新聞語氣項報告的動機」 民73 台北:政大新聞研究所碩士論文

    朱邦賢 「婦女雜誌」訂戶的使用動機與滿足 民66 台北:政大新聞研究所碩士論文

    馮建三 「八十年代」、「中華」、「深耕」三種政論雜誌讀者型態比較分析 民72 台北:政大新聞研究所碩士論文

    陳夢梅 「新新聞」雜誌讀者使用動機與滿足 民78 台北:輔仁大學大眾傳播研究所碩士論文

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    潘家慶、王石番、謝瀛春 「台灣地區民眾傳播行為研究」 民75 台北:政大新聞研究所，國科會專題研究報告

    黃俊英 「民眾就是顧客─政令宣導與行銷觀念」 民74年3月 台北:行銷與推銷

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    張讚國 「鄉村居民傳播行為與政治參與─ 一項以后里鄉選民為對象的研究」 民65 台北:政大新聞研究所碩士論文

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    曠湘霞 「台灣地區成人收看電視節目的動機與行為之研究─社會、教育、公共服務與聯播節目部份 民72 台北:行政院新聞局專題研究

    鍾逸君 「企業經理人政治心理取向與政治事務處理方式相關性研究」 民80 台北:政大新聞研究所

    蘇 衡 雜誌「中產階層化」的迷思 聯合報 民7510月7日第八版

    漆敬堯 「台北市市民使用傳播媒介習慣之研究:成年人面對面傳播及新事物消息來源之探討」 民63 台北新聞處專題研究

    賴光林等人 「政令宣導與媒體效用之調查研究」 民73 台北:行政院專題研究

    陳以瑚 「台北市民收看電視動機之研究」 民71 台北:政大新聞研究所

    鄭義丹 「電視宣導短片設計與製作之研究」 民79 台北:文化大學新聞研究所

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    描述: 碩士
    國立政治大學
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    数据类型: thesis
    显示于类别:[新聞學系] 學位論文

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