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    Title: 地區多元化策略--價值活動地區間佈局之分析
    Authors: 孫正強
    Contributors: 司徒達賢
    孫正強
    Keywords: 多元化策略
    價值活動
    Date: 1996
    Issue Date: 2016-04-28 15:54:41 (UTC+8)
    Abstract: 地區多元化泛指企業營運的地理移動,包含了國內與國際間的移動,當地理移動跨越了國界,則一般稱之為國際化。本研究透過價值單元在各地區間的分佈或佈局來分析企業的地區多元化策略,而價值單元除了一般所說的價值活動之外,尚包括企業所擁有具有策略意義的一些資產以及最終產品。
    Description: 碩士
    國立政治大學
    企業管理學系
    84355027
    Source URI: http://thesis.lib.nccu.edu.tw/record/#B2002002269
    Data Type: thesis
    Appears in Collections:[Department of Business Administation] Theses

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