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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/86933


    Title: 我國綜合證券商發展投資銀行業務策略之個案研究
    Authors: 秦曉輝
    Contributors: 謝劍平
    楊子江

    秦曉輝
    Keywords: 證券商
    投資銀行
    Date: 1996
    Issue Date: 2016-04-28 09:00:57 (UTC+8)
    Abstract: 近年來,台灣的經濟在經過多年的高度成長,金融實力大幅提昇。另一方面,為因應香港九七大限回歸大陸及我國入世界貿易組織(WTO),因此國內金融自由化、國際化的腳步愈來愈快。而企業融資的管道,直接金融的比例快速上升。自從一九八八年,綜合證券商開放以來,整個台灣正好進入全方位理財的時代,大企業對於投資理財的效率與效果更殷切。然而,由於金融市場自由化、國際化的影響,國內證券商面臨前所未有的機會與挑戰。因此,基於上述的研究動機,本研究欲達成的目的有下列幾項:
    Description: 碩士
    國立政治大學
    企業管理學系
    84355035
    Source URI: http://thesis.lib.nccu.edu.tw/record/#B2002002265
    Data Type: thesis
    Appears in Collections:[Department of Business Administation] Theses

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