政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/83145

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政大典藏 > College of Commerce > Department of Business Administation > Theses > Item 140.119/83145

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/83145

Title:	網路商店核心資源之研究
Authors:	李惇弘
Contributors:	賴士葆李惇弘
Keywords:	網路商店核心資源經營策略網際網路電子商務行銷品牌虛擬結合實體
Date:	2000
Issue Date:	2016-03-31 13:26:09 (UTC+8)
Abstract:	本研究從資源基礎的角度切入，分析成功之網路商店的核心資源及其經營策略，研究結果摘要如下:
Reference:	Evan I. Schwartz(1996) Webonomics Vedder, Gyynes & Vanecek,1997 Whinston et al., 1997；李仲康，民88 電子商店經營管理指引(資策會，1997) 電子商務價值架構，Bloch, Pigneur, &Segev，1996;呂學堯，民88 天下雜誌，89年5月策略九說(吳思華，民85) 網站的核心資源(詹晉宗，民86)
Description:	碩士國立政治大學企業管理學系 87355069
Source URI:	http://thesis.lib.nccu.edu.tw/record/#A2002001994
Data Type:	thesis
Appears in Collections:	[Department of Business Administation] Theses

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