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| Title: | 電子報總覽目錄與結構知識對瀏覽行為與態度之影響
How design of news index affect audience in reading electronic newspapers? Interface, Structural knowledge, and Advance organizer |
| Authors: | 黃瑞斌
Huang, Ruei-Bin |
| Contributors: | 陳百齡
Chen, Pai-Lin
黃瑞斌
Huang, Ruei-Bin |
| Keywords: | 網路新聞
使用者介面
結構知識
總覽目錄
先導組體
electronic newspaper
interface design
structural knowledge
news index
advance organizer |
| Date: | 2001 |
| Issue Date: | 2016-03-30 17:14:36 (UTC+8) |
| Abstract: | 個人結構知識是區辨閱聽人讀取電子報介面效能的重要因素之一。結構知識較豐富的閱聽人，使用總覽目錄選取電子報內容的時間和正確性較高。反之，結構知識程度較低者，瀏覽時間較多、正確性較低。但是如果設計者能夠利用總覽目錄作為先導組體理論，讓閱聽人透過總覽目錄，而增進他們對電子報內容結構的認識。那麼，原先結構知識程度較低的閱聽人，或許可以減少他們的閱讀時間，或提高檢索正確度。
Designing effective and efficient user interface is one of the most important issues for the designers of electronic newspapers. Audience with better structural knowledge may use news index more effective and efficient than those with poorer structural knowledge. With this thread, news index with multiple-layer, pull-down menu bars may serve as "advance organizer." Therefore, this study hypothesized that the audience with poorer structural knowledge may improve their performance in using news index by taking advantage of "advance organizer." |
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| Description: | 碩士
國立政治大學
新聞學系
87451023 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#A2002002137 |
| Data Type: | thesis |
| Appears in Collections: | [新聞學系] 學位論文
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