| Reference: | 一、 英文部分
1. Arrow, Kenneth J. (1969). “The organization of economic activity: issues pertinent to the choice of market versus nonmarket allocation.” In The Analysis and Evaluation of Public Expenditures: the PBB System, Joint Economic Committee Compendium, 91st Congress, 1st Section, Vol. 1. Government Printing Office: Washington, D.C.
2. Barney, Jay B., and William G. Ouchi, eds. (1986). Organizational Economics. San Francisco: Jossey-Bass.
3. Blau, P. (1964). Power and exchange in social life. NY: John Wiley & Sons.
4. Coase, Ronald H. (1937). “The Nature of the Firm”, Economics, 4(4).
5. Creswell, J. W. (1998). Qualitative Inquiry and Research Design: Choosing among Five Tradition. Thousand Oaks, CA: Sage.
6. Dahlman, Carl J. (1979). Journal of Law and Economics, Vol. 22, No. 1.
7. Jensen, M. and Meckling, W. (1976). Theory of the firm: managerial behavior, agency costs and ownership structure. Journal of Financial Economics 3, 305–360
8. Oliver, Richard L., and Wayne De Sarbo. (1988). "Response Determinants in Satisfaction Judgments." Journal of Consumer Research, Vol. 14, pp. 495-507.
9. Petty, R. E. and Cacioppo, J. T. (1986). The elaboration likelihood model of persuasion. Advances in Experimental Social Psychology.
10. Rogers EM. (1962). Diffusion of Innovations (1st edition). London: The Free Press.
11. Williamson, O. E. (1985). The Economic Institution of Capitalism, The Free Press, New York.
12. Yin, R. K. (2003). Case Study Research Design and Methods, London: Sage Publication.
二、 中文部分
1. 邱志聖 (2014)。策略行銷分析：架構與實務應用 (四版)。智勝文化。
2. 紡拓會 (2011)。全球功能性成衣市場預測與展望。
3. 財團法人紡織產業綜合研究所 (2013)。台灣機能性服飾自有品牌進軍國際市場成功關鍵因素分析。
4. 財團法人紡織產業綜合研究所 (2014)。機能性時尚紡織品形成策略聯盟之市場利基研析。
5. 楊翠竹 (2012)。以方法目的鏈結模式初探消費者對機能服飾的消費價值。人類發展與家庭學報。 |
