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韓文部分：
金延姝（2009）。대중문화 마케팅에 관한 연구 –가수 팬클럽을 중심으로–(Research on marketing in the entertainment industry - focus on the pop singer’s fan club management-) 檀國大學校大眾文化藝術大學院公演藝術學科大眾音樂製作專攻碩士論文。
최미란（2004）。 월드캅응원을 체험한 사회 집단의 문화적 특성과 정사조절 양식의 관계（世界盃應援實踐與社會階層的文化特性與情緒的關係）。 한국스포츠사회학회지（韓國體育社會學會刊）
신승호， 손명재， 전찬수（2009）。포로 야구관 람객의 응원활동 만족과팀충성도, 재관람의 사및구전의도의 관계（職業棒球觀眾的應援活動滿足感與球隊忠誠度，暨觀眾席仲介費額度的關係）。한국체육학회지-인문사회과학（韓國體育學會刊-人文社會科學）。
박동균（2007）。2006년 월드컵 길거리응원 혼잡경비의 사례분석과 함의（2006年世界盃街頭應援混亂警備的案例分析與意涵）。한국위기관리논집（韓國危機管理論議）。 |
