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    题名: The interaction effect of user participation on IT service providing process
    作者: Li, Eldon Y.;Chang, L.F.-K.;Huang, S.Y.-Y.
    李有仁
    贡献者: 資管系
    关键词: Co-creation;Customer relationships;Experience design;Interaction effect;IT service providers;IT services;Positive effects;Production process;Service Oriented;User participation;Value creation process;Customer satisfaction;Management science;Public relations;Sales;Information technology
    日期: 2011-08
    上传时间: 2015-10-08 17:53:00 (UTC+8)
    摘要: The economy model has change from manufacturing oriented to service oriented. Traditional concept which the value of a product is according to the price in transaction is different to modern concept that the price of service which customer is willing to pay depend on how customer is satisfy to the service during the consume progress. Furthermore, the modern production process starts to put emphasis on co-creation with consumers. This article investigate the IT service providers to examining the effects of service dominate logic in the value creation process. Our result shows that provider value cocreating process and experience design process have positive effect on perceived customer relationship. © 2011 IEEE.
    關聯: International Conference on Management and Service Science, MASS 2011, 論文編號 5998785
    数据类型: conference
    DOI 連結: http://dx.doi.org/10.1109/ICMSS.2011.5998785
    DOI: 10.1109/ICMSS.2011.5998785
    显示于类别:[資訊管理學系] 會議論文

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