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    題名: On crowdsourcing of service imagery
    作者: Yuan, Soe-Tsyr;Hsieh, Ching Fang;Hsieh, P.-H.
    苑守慈;謝靜芳
    貢獻者: 資管系
    關鍵詞: Crowdsourcing;Open innovation;service imagery;Service innovation;Service systems
    日期: 2013-07
    上傳時間: 2015-05-28 16:52:18 (UTC+8)
    摘要: Service imagery refers to a meaning that can be proposed to customers as a set of values such as the emotional, psychological, socio-cultural or environmental dimensional consumption, going beyond the utilitarian perspective. The notion of service imagery is novel for it being not only for communication but also the elements, resources, and value outcomes in a service value network design. The targets of this study are put on SMBs, and this paper presents a crowdsourcing service imagery creation framework and system that can utilize the wisdom of a wider pool of interpreters mediated by a particular facilitation mechanism featuring an imagery bank, imagery combination, imagery suggestion and imagery conflict negotiation. This framework and system has been preliminarily justified. © 2013 IEEE.
    關聯: 2013 10th International Conference on Service Systems and Service Management - Proceedings of ICSSSM 2013, 20113, 論文編號 6602535, 96-101, 2013 10th International Conference on Service Systems and Service Management, ICSSSM 2013; Hong Kong; China; 17 July 2013 到 19 July 2013; 類別編號CFP13599-ART; 代碼 99944
    資料類型: conference
    DOI 連結: http://dx.doi.org/10.1109/ICSSSM.2013.6602535
    DOI: 10.1109/ICSSSM.2013.6602535
    顯示於類別:[資訊管理學系] 會議論文

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