Loading...
|
Please use this identifier to cite or link to this item:
https://nccur.lib.nccu.edu.tw/handle/140.119/66466
|
| Title: | 美國連鎖企業加盟傾向因子實證分析
Examining the Drivers for U.S. Franchising Tendency |
| Authors: | 何珮瑜
Ho, Pei Yu |
| Contributors: | 張元晨
Chang, Yuan Chen
何珮瑜
Ho, Pei Yu |
| Keywords: | 加盟
連鎖
franchise |
| Date: | 2013 |
| Issue Date: | 2014-06-04 14:41:31 (UTC+8) |
| Abstract: | 本文探討美國的連鎖業者開放特許加盟經營傾向的因素，以及連鎖店傾向以加盟為擴大規模之因素。研究發現許多連鎖業特性影響連鎖業企業家決定開放加盟的決策。本實證研究橫跨汽車，食品，酒店及汽車旅館，零售和服務行業共969筆加盟店品牌資料。實證結果發現，開放連鎖加盟的傾向與加盟店的決定開放之決策速度呈負相關並與加盟金及國際化呈現正相關關係。此外，我們在研究產業層次模型中發現，汽車行業的加盟傾向決定因子和其他行業的有所區別。
This paper examines the factors of franchising tendency of U.S. franchise chain and investigate why some chains are more likely to expand chain scale by franchising. I explore why and how several characteristics of franchised chains influence entrepreneurs franchising decision. This study includes 969 franchise chains in automotive, food, hotel and motels, retail and service industry. Empirical results show that franchising tendency is negatively related to franchise speed and franchise chain performance, whereas franchise fee and internationalize have positive impact on franchising tendency. Furthermore, we examine the models in industrial level and find that the determinants of automotive industry’s franchising tendency are difference from other industries. |
| Reference: | Alon, I. (2001). The Use of Franchising by US‐Based Retailers. Journal of Small Business Management, 39(2), 111-122.
Brickley, J. A., & Dark, F. H. (1987). The choice of organizational form the case of franchising. Journal of Financial Economics, 18(2), 401-420.
Burton, F., Cross, A. R., & Rhodes, M. (2000). Foreign market servicing strategies of UK franchisors: an empirical enquiry from a transactions cost perspective. MIR: Management International Review, 373-400.
Caves, R. E., & Murphy, W. F. (1976). Franchising: firms, markets, and intangible assets. Southern Economic Journal, 572-586.
Combs, J. (2003). Why Do Firms Use Franchising as an Entrepreneurial Strategy?: A Meta-Analysis. Journal of Management, 29(3), 443-465. doi: 10.1016/s0149-2063(03)00019-9
Combs, J., Michael, S., & Castrogiovanni, G. (2004). Franchising: A Review and Avenues to Greater Theoretical Diversity. Journal of Management, 30(6), 907-931. doi: 10.1016/j.jm.2004.06.006
Contractor, F. J., & Kundu, S. K. (1998). Franchising versus company-run operations: Modal choice in the global hotel sector. Journal of International Marketing, 28-53.
El Akremi, A., Perrigot, R., & Piot-Lepetit, I. (2013). Examining the Drivers for Franchised Chains Performance through the Lens of the Dynamic Capabilities Approach. Journal of Small Business Management, n/a-n/a. doi: 10.1111/jsbm.12059
Elango, B. (2007). Are Franchisors with International Operations Different from Those Who Are Domestic Market Oriented?*. Journal of Small Business Management, 45(2), 179-193.
Fladmoe-Lindquist, K., & Jacque, L. L. (1995). Control modes in international service operations: The propensity to franchise. Management Science, 41(7), 1238-1249.
IFA. (2008). The Economic Impact of Franchised Businesses: Volume III, Results for 2007.
IFA. (2013). The-State-of-the-Franchise-Economy-in-2013.
Lafontaine, F. (1992). Agency theory and franchising: some empirical results. The RAND Journal of Economics, 263-283.
Michael, S. C. (1996). To franchise or not to franchise: An analysis of decision rights and organizational form shares. Journal of Business Venturing, 11(1), 57-71.
Oxenfeldt, A. R., & Kelly, A. O. (1969). Will successful franchise systems ultimately become wholly-owned chains. Journal of Retailing, 44(4), 69-83.
Polly, L. (2002). International growth patterns remain strong. Franchising World, 34(3), 6.
Rubin, P. H. (1978). Theory of the Firm and the Structure of the Franchise Contract, The. JL & Econ., 21, 223.
Shane, S. (1998). Explaining the distribution of franchised and company-owned outlets in franchise systems. Journal of Management, 24(6), 717-739.
Shane, S.(1996). Why franchise companies expand overseas. Journal of Business Venturing, 11(2), 73-88.
Tsang, S.-S. (2013). How do franchisor policies and industry attractiveness impact franchise timing?: Evidence from entrepreneur`s top 500 franchisors. International Journal of Retail & Distribution Management, 41(2), 135-154. doi: 10.1108/09590551311304329
Williams, D. L. (1999). Why do entrepreneurs become franchisees? An empirical analysis of organizational choice. Journal of Business Venturing, 14(1), 103-124. |
| Description: | 碩士
國立政治大學
財務管理研究所
10135015
102 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0101357015 |
| Data Type: | thesis |
| Appears in Collections: | [財務管理學系] 學位論文
|
Files in This Item:
| File |
Description |
Size | Format | |
|---|
| 701501.pdf | | 3471Kb | Adobe PDF2 | 186 | View/Open |
|
All items in 政大典藏 are protected by copyright, with all rights reserved.
|
