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    政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 >  Item 140.119/64091

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    题名: An Incentive Mechanism for Ad-Hoc Wireless Content Service: Contextualized Micro Pricing
    作者: 苑守慈
    Yuan, Soe-Tsyr;Tsao, Joan
    贡献者: 資管系
    关键词: automated negotiation;context sensitive;E-service pricing;micropayment;value-based pricing;wireless ad-hoc network
    日期: 2010-01
    上传时间: 2014-02-21 13:54:55 (UTC+8)
    摘要: Sophisticated mobile wireless, net-connected devices are allowing people who do not know each other to cluster temporarily around information of mutual interest. Rheingold characterized the sociology of this brave new world of social medium as a world of "ad-hocracy". This paper aims to explore a force that can drive context-sensitive companionable relationships or activities in the "ad-hocracy" world of wireless ad-hoc networks and presents a contextualized micro-pricing mechanism for content services operating in the environment of wireless ad-hoc networks. This is a novel effective pricing mechanism that involves both value-based pricing and contextualized consideration of perishability (in terms of time, location, and urgency). This mechanism is the first attempt in adding the contextual element into pricing and is believed to encourage further exploration of pricing methods in the "ad-hocracy" world. The notion of contextualized micro-pricing is believed not only to improve mobile peers` willingness to furnish differentiated services but also to enhance the distribution of the service resources on the social medium of the wireless ad-hoc network environments.
    關聯: International Journal of Information Technology and Decision Making, 9(1), 81-113
    資料來源: http://www.worldscientific.com/doi/abs/10.1142/S021962201000366X
    数据类型: article
    DOI 連結: http://dx.doi.org/10.1142/S021962201000366X
    DOI: 10.1142/S021962201000366X
    显示于类别:[資訊管理學系] 期刊論文

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