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    題名: 企業倫理教育影響之跨文化比較: 比較台灣及美國商學院學生
    A cross-cultural comparison of the impact of business ethics teaching: a comparison of Taiwanese and American business students
    作者: 林政佑
    貢獻者: 方孝謙
    Fong, Shiaw Chian
    林政佑
    關鍵詞: 企業倫理
    跨文化
    Hofstede
    日期: 2011
    上傳時間: 2012-10-30 10:22:39 (UTC+8)
    摘要: The term “global business” implies not only unprecedented integration of countries through trade, but also an amalgamation of cultural, social, and individual values which influences how corporate decisions should be made to fulfill expectations of shareholders and stakeholders.
    The objective of this research is to investigate how business ethics education impacts business students in consideration of differences in cultural and individual values. In pursuit of this goal, the author recruited two groups of senior Taiwanese business students and one group of senior business students from the U.S.A. and conducted a survey-based experiment to measure the influence of culture and business ethics training on the students’ business action decisions. Motivations for this research are twofold. First, much past research adopting solely Hofstede’s classic cultural model to compare international reception of business ethics has generalized a contradictory argument based on false cultural understanding; second, research associating a nation’s specific cultural characters with difficulty in pursuing business ethics has overlooked individuality in the face of questionable business conduct.
    The result at the cultural level comparison indicates that, except for behavior associated with bribery, business ethics education indeed creates universal agreement across different business ethical issues between the Taiwanese and American students. The consistency of their decisions and rationales towards questionable business actions suggests that future research should not correlate superficial cultural characters with dissatisfying business ethics standards in certain countries. Rather, scholars need to explore social or individual incentives to encourage business practitioners to think and act ethically.
    On the other hand, the comparison of two groups of Taiwan students yielded a dissatisfying but inspiring result: the experience of receiving business education did not cause one group’s decisions to be more ethical than the other. The research’s expectation of business ethics education was not attained; however, this disappointment may encourage greater feedback from experienced business professionals for future efforts in business ethics teaching and research. A pedagogical approach which integrates business professionals may encourage more practical and applicable course design, as well as, facilitate genuine ethical business in an environment, such as Taiwan, where individuals are well-acquainted with the concept and practice of business ethics but encounter daily obstacles to their ability to opt for ethical actions.
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    黃光國 (2005)：<華人關係主義的理論架構>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(上)》，頁215~248。台北市:遠流。
    楊中芳 (2001): 《如何理解中國人：文化與個人論文集》。台北市：遠流。
    楊中芳 (2005)：<本土化心理學的研究策略>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(上)》，頁81~110。台北市:遠流。
    楊中芳、彭泗清 (2005)：<人際交往中的人情與關係>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(下)》，頁483~520。台北市:遠流。
    楊國樞 (2005)：<本土心理學的意義與發展>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(上)》，頁3~56。台北市:遠流。
    楊國樞 (2005)：<華人社為取向的理論分析>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(上)》，頁173~214。台北市:遠流。
    楊國樞、葉明華 (2005)：<家族主義與泛家族主義>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(上)》，頁249~292。台北市:遠流。
    歐陽敏、陳永芳譯 (2001)，《企業倫理》，台北市：韋伯文化。
    鄭伯壎、黃敏萍 (2005)：<華人企業組織中的領導>。見楊國樞、黃光國、楊中芳(主編)《華人本土心理學(上)》，頁215~248。台北市:遠流。
    蕭武桐 (2009)，《企業倫理：理論與實務》，台北縣：普林斯頓國際。
    描述: 碩士
    國立政治大學
    國際傳播英語碩士學位學程(IMICS)
    97461002
    100
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0097461002
    資料類型: thesis
    顯示於類別:[國際傳播英語碩士學程] 學位論文

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