English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 113656/144643 (79%)
Visitors : 51718788      Online Users : 649
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
    •  Adv. Search
    Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer Goto mobile version


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/53818


    Title: 企業改名對股價的影響---台灣、亞洲股市及與黃金相關企業的實證研究
    Other Titles: The Valuation Effects of Corporate Name Changes---Evidence from Taiwan, Asian Countries and Gold-Related Stocks
    Authors: 張元晨
    Contributors: 國立政治大學財務管理學系
    行政院國家科學委員會
    Keywords: 企業改名;事件研究法;股價反應
    corporate name changes;event-study;stock reaction
    Date: 2008
    Issue Date: 2012-10-22 11:10:53 (UTC+8)
    Abstract: 企業的名字一般而言代表該企業的對外形象，分析師通常認為投資人偏好某些類型的名字，因此企業改名會帶給企業股價正向的反應。國內外股票市場中常見企業改名的現象，較為大家熟知的研究為有關網際網路相關產業各股因為加入.com後股價大幅上漲的改變，但在文獻上卻缺乏不同產業中企業改名對股價影響的比較分析，同時也未見有國際間股價因為改名而調整的研究，本計畫嘗試利用國內及國際間股市的資料，分析包括國內個股、亞洲股市及特定產業個股（如與黃金相關公司）因為公司改名而影響股價變化的情形，同時本計畫也使用迴歸分析的方法探討影響公司改名效應的決定因素，以提供學術界及市場參與者進行交易時的參考。
    A firm’s name contains information regarding its reputation and identities the firm to shareholders and investors. Analysts have long argued that investors prefer certain types of names and corporate name changes should result in positive changes in firm values. Academic researchers have also found evidence of positive stock price reaction to the corporate name changes to Internet-related dotcom names. However, the valuation effect of corporate name changes in other industries among different countries has not been explored. This project examines the effect of corporate name changes using data from Taiwan, Asian countries and gold-related companies. I also provide explanations for the effects of corporate name changes using regression analysis in this project.
    Relation: 應用研究
    學術補助
    研究期間:9708~ 9807
    研究經費:1188仟元
    Data Type: report
    Appears in Collections:[財務管理學系] 國科會研究計畫

    Files in This Item:

    File Description SizeFormat
    96-2628-H-004-003-MY3.pdf326KbAdobe PDF2212View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback