政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/48416

English | 正體中文 | 简体中文 | Post-Print筆數 : 27 | Items with full text/Total items : 113656/144643 (79%)
Visitors : 51715658 Online Users : 521

RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.

Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer

政大機構典藏 > 傳播學院 > 廣告學系 > 期刊論文 > Item 140.119/48416

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/48416

Title:	Should a public relations code of ethics be enforced?
Authors:	黃懿慧
Keywords:	code enforcement;code of ethics;freedom of expression;professionalism;public relations;public interest
Date:	2001-06
Issue Date:	2010-11-23 04:08:54 (UTC+8)
Abstract:	Whether or not a public relations code of ethics should be enforced, among others, has become one of the most widely controversial topics, especially after the Hill and Knowlton case in 1992. I take the position that ethical codes should be enforced and address this issue from eight aspects: (a)Is a code of ethics an absolute prerequisite of professionalism? (b) Should problems of rhetoric per se in a code of ethics become a rationale against code enforcement? (c) Is a code of ethics of any significance? (d) Is the ethical code is enforceable, (e) Would the licensure system interfere with the freedom of expression of the practitioners? (f) Do PR practitioners choose to be ethical (if they do) because they have to be or because they want to be? (g) Would the public interest be virtually assured as a result of a public relations? and (h) Can education in ethics overcome the ethical problems in public relations?
Relation:	Journal of Business Ethics, 31(3), 259-270
Data Type:	article
DOI 連結:	http://dx.doi.org/10.1007/s10290-010-0071-9
DOI:	10.1007/s10290-010-0071-9
Appears in Collections:	[廣告學系] 期刊論文

Files in This Item:

File	Size	Format
art%3A10.1023%2FA%3A1010719118448.pdf	68Kb	Adobe PDF2	793	View/Open

社群 sharing

著作權政策宣告 Copyright Announcement

1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.

Loading...