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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/31024


    Title: Financial Planning: Integrated Account or Seperated Accounts
    Authors: 羅珮琦
    Contributors: 周行一
    Chow, Edward H.
    羅珮琦
    Keywords: 心裡帳戶
    展望理論
    ＢＰＴ模型
    財務規劃
    mental accounting
    prospect theory
    BPT Theory
    financial planning
    Date: 2004
    Issue Date: 2009-09-14 09:04:52 (UTC+8)
    Abstract: When making financial planning, most people would allocate their assets into different accounts according to its usage, such as setting up education account and retirement account. It seems human nature to adopt segregated accounts for financial planning and it is argued that segregated accounts planning method serves the function of self-control. However, segregated accounts planning method violates standard finance theory that would suffer investment efficiency with unnecessary losses. This article focuses on analyzing financial planning methods of integrated account and segregated accounts in the point of view of behavioral finance. The finding is that integrated account planning method would not only help achieve financial efficiency but help people overcome psychological bias.
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    Description: 碩士
    國立政治大學
    財務管理研究所
    92357008
    93
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0923570081
    Data Type: thesis
    Appears in Collections:[Department of Finance] Theses

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