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政大機構典藏 > 傳播學院 > 廣告學系 > 會議論文 > Item 140.119/17225

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/17225

Title:	Toward a Cross-Cultural Theoretical Framework of Organization-Public Relations and Boundaries
Authors:	黃懿慧 Huang, Yi-Hui
Date:	2003-05
Issue Date:	2008-12-18 12:03:48 (UTC+8)
Abstract:	The purpose of this paper is to articulate a cross-cultural theoretical framework of organization-public relations and boundaries by exploring relationships between cultural factors and boundary issues. Organizational relations and boundaries in general, and the porosity and permeability of boundaries in particular are examined. A multidisciplinary approach is adopted. Both perspectives of structural sociology and economic rationality involving organizational networks serve as theoretical foundations. In addition, the perspective of cross-cultural psychology is adopted with emphasis on individualistic and collectivistic cultural syndromes. The following four aspects concerning organizational boundaries are explored cross-culturally: 1) self, identity, and role in the organizational setting, 2) psychological boundary porosity between self and organization, 3) boundary (relation) ties and porosity between an organization and its stakeholders, and 4) norms of boundary relationships and reciprocity.
Relation:	Conference Papers -- International Communication Association. 2003 Annual Meeting, San Diego, CA, p1-38. 38p. 1 Diagram, 1 Chart.
Data Type:	conference
Appears in Collections:	[廣告學系] 會議論文

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Toward a Cross-Cultural.pdf		387Kb	Adobe PDF2	1006	View/Open

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