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| Title: | 再思新聞迴避：Z世代日常平台新聞實踐
Beyond News Avoidance: How Generation Z Tactically Engages with Platform News in Everyday Life |
| Authors: | 陳威廷
Chen, Wei-Ting |
| Contributors: | 鄭宇君
Cheng, Yu-Chung
陳威廷
Chen, Wei-Ting |
| Keywords: | Z世代
邊緣新聞
新聞迴避
新聞找上我
不經意接觸新聞
演算法素養意識
Generation Z
Peripheral Journalism
News Avoidance
News Finds Me
Incidental News Exposure
Algorithmic Literacy Awareness |
| Date: | 2025 |
| Issue Date: | 2025-06-02 14:30:52 (UTC+8) |
| Abstract: | 新聞消費（news consumption）一直以來都被視為公眾知情與政治參與的重要指標，近年來 一些量化研究調查發現有高比率的年輕族群有新聞迴避（news avoidance）的情況，這現象引發學界擔憂。然而，本研究認為這可能是對青年閱聽人的新聞定義和媒體實踐的認識不足而導致的，且當前新聞迴避研究缺乏對於依賴「新聞找上我」」（news finds me）傾向的青年閱聽人的媒體實踐的關注。因此，本研究探討Z世代「新聞找上我」傾向閱聽人的日常媒體實踐，他們如何在演算法主導的社交媒體環境中建構個人新聞目錄，並發展抵抗平台的新聞戰術實踐。研究採取質化研究取徑，針對16位閱聽人以半結構訪談、放聲思考法，結合Michel de Certeau日常生活實踐理論與Hutchby溝通能供性進行分析。
本研究揭示Z世代閱聽人對新聞的理解與定義如何影響其媒體實踐，根據受訪者的媒介使用方式與感知新聞性，本文歸納出二種主要的新聞目錄類型：「主流與邊緣新聞整合型閱聽人」與「興趣驅動型新聞接觸者」。此外，本研究辨識出閱聽人有二類日常戰術實踐：（1）主動尋求戰術：跨平台空間實踐、演算法挪用與訓練、主動關注特定新聞來源；（2）新聞迴避戰術：沉默抵抗與主動迴避、戰術性避難、利用平台調控功能來減少新聞。研究發現閱聽人並非被動接受平台演算法推薦，而是將「演算法素養意識」做為個體的能動性，發展出複雜多元的戰術實踐。
本研究認為，閱聽人的戰術選擇受能供性感知程度、演算法素養意識高低、內容干擾感受及個人資訊管理風格等因素影響。其中，閱聽人的「演算法素養意識」與其感知平台能供性並採取的戰術的能力密切相關。本研究貢獻在於反思「新聞迴避」與「不經意接觸新聞」兩種理論的不足，為Z世代閱聽人在演算法媒體環境中的主體性與創造性實踐提供理論基礎。
News consumption is considered a crucial indicator of public awareness, making the high news avoidance rates among younger generations concerning. This study examines how Generation Z audiences with "news-finds-me" perceptions develop diverse tactics in algorithm-driven social media environments.
Through semi-structured interviews with 16 participants, and analyzed using Michel de Certeau's theory of everyday practices and communicative affordance concepts, the research identifies two news repertoires: Mainstream-Peripheral News Integration Audience, and Interest-driven News Encounterer. The study also categorizes two tactical practices: Active-seeking tactics (cross-platform practices, algorithm training, deliberate news sourcing tactics), and News avoidance tactics (silent resistance and active avoidance, tactical refuge, leveraging functions to reduce news exposure).
Findings reveal audiences are not passive recipients of algorithmic recommendations but demonstrate significant agency in developing complex tactical practices influenced by affordance perception, algorithmic awareness, their content interference experiences, and personal information management styles. Among these, audiences' "algorithmic literacy awareness" is closely related to their ability to perceive platform affordances and adopt tactics. This study reflects on the inadequacies of both "news avoidance" and "incidental news exposure" theories, providing a theoretical foundation for Generation Z audiences' subjectivity and creative practices in algorithmic media environments. |
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| Description: | 碩士
國立政治大學
傳播學院傳播碩士學位學程
111464018 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0111464018 |
| Data Type: | thesis |
| Appears in Collections: | [傳播學院傳播碩士學位學程] 學位論文
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