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| Title: | 企業成長過程之研究——以Y電子股份有限公司為例
A Study on the Growth of Y Electronics Corporation |
| Authors: | 羅可凌
Loh, Colyne |
| Contributors: | 譚丹琪
Tan, Dan-Chi
羅可凌
Loh, Colyne |
| Keywords: | 多角化理論
動態能力理論
個案分析
Product diversification
Dynamic capability |
| Date: | 2023 |
| Issue Date: | 2023-08-02 13:14:48 (UTC+8) |
| Abstract: | 企業在成長的過程中將會面臨許多外部環境的挑戰，所以企業必須不斷地尋找新的生存之道。本研究希望藉由對一家台灣電子零件製造公司——Y公司進行深入訪談，以瞭解台灣電子零件業是如何在變化迅速及技術能力複雜的市場中持續成長。根據多角化理論及動態能力理論，企業能夠藉由多種方式持續更新自己的能力以進入新市場中尋求新的獲利來源，推動企業持續成長。本研究藉由個案訪談深入瞭解本個案公司成長之詳細過程及其發展新事業之動機，並發現其於多角化事業發展中能夠持續更新自身能力而不斷地成長，故認為產品相關多角化理論與動態能力理論與本個案公司之成長過程高度相符。
During the process of growth, businesses face numerous external environmental challenges, necessitating a continuous search for new avenues of survival. This study aims to gain insights into how Company Y, a Taiwanese electronic component manufacturing company, sustains its growth in a rapidly changing and technologically complex market. Drawing upon the theories of diversification and dynamic capabilities, it is believed that companies can continuously update their capabilities through various means to enter new markets and seek new sources of profitability, thereby driving sustained growth. Through in-depth case interviews, this study seeks to deeply understand the detailed process of growth within Company Y and the motivations behind the development of new ventures. It discovers that the company consistently grows by continuously updating its capabilities in the context of diversifying its business, thus indicating a high degree of consistency between the theories of product-related diversification and dynamic capabilities and the observed growth process in this case study company. |
| Reference: | 英文文獻
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網路資源
1. 經濟日報，2023/03/30，「信邦多角化布局開花結果 股價飆上歷史天價」，永豐金證券，檢自https://www.sinotrade.com.tw/richclub/news/642509462f76481ebb516d36（擷取日期：2023/5/15）
2. 藍芳華，2023/05/05，「111年上市櫃公司營收、獲利、研發及投資穩健成長」，中華民國經濟部，檢自 https://www.moea.gov.tw/MNS/Populace/news/News.aspx?kind=1&menu_id=40&news_id=108559（擷取日期：2023/5/15） |
| Description: | 碩士
國立政治大學
國際經營與貿易學系
110351049 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0110351049 |
| Data Type: | thesis |
| Appears in Collections: | [國際經營與貿易學系 ] 學位論文
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