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    Title: 企業社會責任實踐對臺灣上市櫃銀行財務績效的影響
    The Impacts of the Corporate Social Responsibility on Financial Performance: An Empirical Study of Taiwan Banks
    Authors: 廖彥傑
    Liao, Yen-Chieh
    Contributors: 黃智聰
    Jr-Tsung Huang
    廖彥傑
    Liao,Yen-Chieh
    Keywords: CSRHUB
    企業社會責任
    財務績效
    資產報酬率
    股東權益報酬率
    逾放比率
    CSRHUB
    Corporate Social Responsibility
    Financial Performance
    Return on Assets
    Return on Shareholders` Equity
    Non-Performing Loans Ratio
    Date: 2022
    Issue Date: 2022-08-01 18:39:15 (UTC+8)
    Abstract: 隨著國際局勢與台灣金管會政策影響,台灣的銀行紛紛努力實踐CSR。企業實踐CSR成為當代重要價值觀。為觀察到台灣銀行業將實踐CSR與ESG,視為未來發展策略,興起研究企業社會責任對銀行績效影響的動機,並觀察到金融機構彼此之間有相互持股的現況,想暸解金融機構間的相互持股,是否會有同儕效應,互相影響彼此財務績效。
    本研究在考慮銀行與銀行之間或是金控與金控相互持股特性下,探討臺灣上市櫃銀行實踐企業社會責任對公司財務績效的影響,以臺灣14家銀行於CSRHUB資料庫2011年至2020年間,10年的數據為基礎,採用空間計量模型進行分析研究,實證結果顯示企業社會責任實踐對銀行財務績效(股東權益報酬率與資產報酬率)有顯著正相關,此外本研究發現逾放比率與銀行財務績效呈現顯著負相關。顯示逾放比率越高,銀行股東權益報酬率越低,反之逾放比率越低,表示銀行資金放貸回收能力強,銀行財務績效表現越好。本文研究結果鼓勵台灣的銀行業多實踐企業社會責任,因為實踐企業社會責任會讓政府、企業與一般大眾更加相信銀行,進而產生好的正面循環,銀行在業務的推廣上更加順利,經營理念更受社會大眾所認可,進而財務績效表現更佳。本文符合Cornell和Shapiro(1987)提出社會衝擊假說(Social Impact Hypohesis),認為當企業投注較高的社會責任投入時,對於財務績效有正向影響。
    Under the influence of international situation and policies from Financial Supervisory Commission R.O.C, most Taiwan’s banks are trying their best to put Corporate Social Responsibility (CSR) into practice. CSR is one of the most important contemporary values. The fact that Taiwan’s banks put CSR and ESG into their future development strategy motivates researchers to investigate the relationship between CSR and bank’s financial performance. In addition, the observation of mutual shareholding between financial institutions makes researchers wonders if mutual shareholding will have a peer effect and affect the financial performance of those financial institutions.
    Taking into account that under mutual holding within banking or finance holding company, the research explores the influence of CSR on the financial performance of Taiwan’s public traded banking while they are implementing CSR. By using Taiwan’s CSRHUB database from 2011 to 2020, which includes approximately 10 years of dataset, then using the method of spatial econometrics to conduct analysis, the empirical results show that Corporate Social Responsibility does have the positive influence on corporate’s financial performance such as the improvement on Return On Equity.
    Furthermore, the research finds out that Non-Performing Loans Ratio has significant negative correlation with the financial performance of banks. This shows that the higher the Non-Performing Loans Ratio, the lower the Return on Shareholders` Equity. On the contrary, banks have a better loan recovery with lower Non-Performing Loans Ratio, which means a better financial performance.
    The results can encourage Taiwan’s bank to put Corporate Social Responsibility into practice, the reason is that it can make government, corporate,and general public have more trustiness on bank and then generate positive virtuous cycle. In addition, the bank will also be able to expand their business successfully, as their business concept be accepted by general public, it could make a great improvement on their financial performance. The research in accord with Social Impact Hypothesis from Cornell and Shapiro (1987), they believe as the corporate put more effort on Corporate Social Responsibility, it will have the positive effect on their financial performance.
    Reference: 壹、中文文獻
    王嘉宏(2012)。企業社會績效與企業價值的關聯性。國立政治大學社會學所 碩士學位論文,未出版,台北。
    吳浩銓(2018)。建構社會價值創造模型:以台灣上市公司為例。國立政治大 學經濟學所碩士學位論文,未出版,台北。
    林純瓊(1994)。股權結構、資本結構與經營績效-Jensen、Meckling 與 Fama 理論之驗證。中國財務學刊 ,1(2),1-20。
    林筱鳳(2017)財務經營績效與信用風險因子相關性分析。商業現代化學刊, 8(3),307-325。
    李秀英、劉俊儒、楊筱翎(2011)。企業社會責任與公司績效之關聯性。東海 管理評論期刊,13(1),77-112。
    沈中華、張元(2008),企業的社會責任行為可以改善財務績效嗎?以英國 FTSE 社會責任指數為例,經濟論文,36(3),339-385。
    余惠芳、李嫺柔、葉育華、謝佳芸(2012)企業會計資訊、信用風險與公司績 效之實證研究。會計與財金研究,5(2),23-50。
    劉漢榆、陳文姿(2012)。從綠色智慧資本探討我國銀行業永續經營導向之效 益,輔仁管理評論,19(1),73-94。
    陳欣華、雷立芬(2016)。金融控股公司所屬銀行經營效率之比較:資料包絡 分析法之應用。台灣管理學刊,16(1),1-16。
    聶建中、林彩梅、姜健(2017)。企業社會責任之於公司經營績效受企業規模 大小不同之變化影響,多國籍企業管理評論,11(1),39-58。
    貳、英文文獻
    Alexander, G. and R. Buchholz (1978), “Corporate Social Responsibility and Stock Market Performance.” The Academy of Management Journal, 21(3), 479-486
    Azmia, W., M.K. Hassan, R. Houston, and M.S. Karim (2021), “ESG Activities and Banking Performance: International Evidence from Emerging Economies.” Journal of International Financial Markets, Institutions and Money, 70, 101277.
    Bragdon, J. and J. Marlin (1972), “Is pollution profitable?” Risk Management, 19(4), 9–18.
    Bowen, H. (1953). Social Responsibilities of the Businessman. New York: Harper.
    Cornell, B. and A.C. Shapiro (1987), “Corporate Stakeholder and Corporate Finance.” Financial Management, 16(1), 5-14.
    Carroll, Archie B. (1991), “The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders.” Business Horizons, 34(4), 39-48.
    Elhorst, J. P. (2014). Maltab software for spatial panels. International Regional Science Review, 37(3), 389–405.
    Friedman, M. (1970), “The Social Responsibility of Business Is to Increase Its Profits.” The New York Times Magazine. (1970/09/13).
    Flammer, C. (2015), “Does Corporate Social Responsibility Lead to Superior Financial Performance? A Regression Discontinuity Approach Home.” Management, 61(11), 2549-2824.
    Godfrey, P. C. (2005), “The Relationship Between Corporate Social Responsibility
    60

    and Shareholder Value: An Empirical Test of the Risk Management
    Hypothesis.” Strategic Management Journal, 30(4), 425 – 445.
    Jahmane, A. and B. Gaiesb (2020), “Corporate Social Responsibility, Financial Instability and Corporate Financial Performance: Linear, Non-Linear and Spillover Effects – The Case of the CAC 40 Companies.” Finance Research
    Letters, 34, 101483.
    Levin, A., C. F. Lin, and C. S. J. Chu (2002), “Unit Root Tests in Panel Data: Asymptotic and Finite-Sample Properties.” Journal of Econometrics, 108, 1- 24.
    Turban, D. B., and D. W. Greening (1996), “Corporate Social Performance and Organizational Attractiveness to Prospective Employees.” Academy of Management Journal, 40(3), 658-672.
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    Description: 碩士
    國立政治大學
    行政管理碩士學程
    109921064
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0109921064
    Data Type: thesis
    DOI: 10.6814/NCCU202201054
    Appears in Collections:[行政管理碩士學程(MEPA)] 學位論文

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