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    題名: 隔離或革新: 臺灣中小企業如何面對COVID-19的革新方案
    Isolation or Innovation: The Insight and Opportunities for SMEs in Taiwan to Imple-ment Innovative Solution During COVID-19
    作者: 鍾政漢
    Chong, Rafael Cheng-Han
    貢獻者: 張大為
    Chang, David
    鍾政漢
    Rafael Cheng-Han Chong
    關鍵詞: 中小企業
    數位轉型
    新冠肺炎
    數位顛覆
    商業模式
    SME
    Digital Transformation
    COVID-19
    Digital Disruption
    Business model
    日期: 2022
    上傳時間: 2022-07-01 16:16:43 (UTC+8)
    摘要: During the COVID-19 pandemic, small and medium-sized businesses have needed to inno-vate more than before. This health crisis has created new business prospects by hastening dig-ital disruption and technology integration in enterprises, particularly among Taiwanese SMEs. They`re seeking for ways to deploy creative solutions that will allow them to keep their busi-nesses running throughout the COVID-19 pandemic. As a result, this study contributes to a better knowledge of the possibilities and challenges that Taiwanese SMEs encountered during the pandemic, as well as how to incorporate technological solutions that help SMEs stay prof-itable throughout the crisis. Simultaneously, this research employs the value innovation framework to assess the value of innovative solutions that are critical in the new normal.
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    描述: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    108933029
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0108933029
    資料類型: thesis
    DOI: 10.6814/NCCU202200467
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文

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