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| Title: | “來人啊”：結合運動，交友與建立人脈的社交平台軟體之商業計劃
A business plan of building a social app named “Need You Here” which combined exercise, friending, and networking |
| Authors: | 賴俊宇
Lai, Jim |
| Contributors: | 吳文傑
Wu, Jack
賴俊宇
Lai, Jim |
| Keywords: | 即時配對
交友
上班族
社交軟體
眾籌
instant matching
friending
office worker
social app
crowdfunding |
| Date: | 2021 |
| Issue Date: | 2021-08-04 15:04:36 (UTC+8) |
| Abstract: | The sports market in Taiwan is soaring in recent years, but office worker doesn’t exercise enough which could cause unhealthy life. This business plan is to deliver the app named “來人啊Need You Here” to office workers. The goal is to solve their unhealthy problems. The company’s vision is to bring healthier and happier life to office workers.
Three motivations provided to office works are, flexible time and place, meet new friends and expand networking circle, and match with similar skill exercise partners.
Taipei City, New Taipei City and Kaohsiung are the first locations. Basketball, Jogging, Gym Fitness, Badminton, and Home Fitness are the first five exercises. Two thousand crowdfunding angels are the key factor to success because they are the funders, users, and promoters. As a return, the profit of the second and third years will share with those angels. Meanwhile, 1% of premium users’ monthly subscription fee will donate to charity foundation. The donation activity can let users know they can make the world better while using this app. |
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| Description: | 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
107933008 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0107933008 |
| Data Type: | thesis |
| DOI: | 10.6814/NCCU202100777 |
| Appears in Collections: | [國際經營管理英語碩士學程IMBA] 學位論文
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