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    題名: 從讀者評論看線上新聞的讀者互動與新聞詮釋—以《Yahoo!奇摩新聞》的毒澱粉報導以及其讀者評論為例
    作者: 陳毓屏
    Chen, Yu Ping
    貢獻者: 新聞學系
    關鍵詞: 讀者評論;線上新聞整合平台;毒澱粉報導;互動
    reader comment, news portal, poisoned starch coverage, interactivity
    日期: 2014-06
    上傳時間: 2020-12-22 16:31:23 (UTC+8)
    摘要: 本研究將藉由《Yahoo!奇摩新聞》的毒澱粉報導以及其讀者評論,探討新媒體時代下讀者如何跳脫新聞文本框架,帶入自身經驗或網路資料翻轉記者論述,發展出不同的閱聽人框架。研究採論述分析,深入了解讀者評論對新聞、其他回應者留言的詮釋與解讀,從留言串間的討論脈絡看出變化,且以讀者評論和新聞文本相互參照,分析隱藏於評論中的訊息和社會脈絡。傳統媒體來源在新興整合式新聞平台上提供新聞,打破以往只吸引特定偏好讀者的常態,也增加多元讀者互動的機會,因此也期望藉此研究讓人們對新媒體傳播有更進一步的認識。
    In this study, the researcher focuses on Poisoned Starch coverage and the reader comments from 《Yahoo! News》, and explores how do reader jump out of news framing and bring in audience framing developed from their own experience or other online information. The research method of this study is narrative analysis. The method enables the researcher to analyze how readers interpret news coverage and others’ comments; by studying between the reader comments and news the researcher discuss the message and social context hidden between lines. Traditional media sources now offer news on Internet portal site; therefore, readers have much more opportunity to receive news from plenty of newspapers other than the one they used to read, and also can interact with heterogeneous groups. Thus, the researcher wish the study could introduce further knowledge about the field of new media communication.
    關聯: 2014中華傳播年會, 中華傳播學會
    資料類型: conference
    顯示於類別:[新聞學系] 會議論文

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