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    題名: 社會企業募資實務
    Fundraising as a social enterprise
    作者: 史泰磊
    Scobbie, Taylor John
    貢獻者: 尚孝純
    Shang, Shari
    史泰磊
    Taylor John Scobbie
    關鍵詞: 社會企業
    募資
    Social Enterprise
    Fundraising
    日期: 2019
    上傳時間: 2019-09-05 15:57:38 (UTC+8)
    摘要: 
    Fundraising as a modern startup is hard. Although more funding than ever is flowing into new companies from venture capitalists (VCs), angel investors, and governments, the bar is higher than ever for securing that capital. Modern VC funds are designed with one purpose: creating “unicorns” - companies with $1B USD+ valuations. To be under consideration for VC funding startups must be able to tell a growth story that achieves this kind of valuation within 3-5 years. This represents a vanishingly small subset of all new companies created. 

Fundraising as a social enterprise is another thing altogether. Investors look upon unfamiliar “for-purpose” companies with skepticism - as charities in disguise. Their purposes are viewed as cash consuming cost centers that may adversely affect the ability to scale. With few true venture scale social enterprises existing in the marketplace, social enterprise startups have few peers to point to as success cases. This makes progress in a fundraising context that values doing more of what has worked in the past extremely challenging.

This paper explores the nature of the modern social enterprise - their key features, different types of impact models, and their benefits and drawbacks in the marketplace. Understanding how social enterprises differ from traditional companies is a key component of our ability to craft compelling fundraising stories to traditional equity investors.

    One such story will be examined through a real-world case study: impctcoffee. As founder and CEO of impctcoffee, the author has just successfully closed a new round of funding from leading San Francisco/Bay Area angels and VC investors. This case study will outline impctcoffee’s social enterprise model, actual due dilligence questions from investors, and the answers to those questions that ultimately led to successfully being funded. This will be followed by an extrapolation of the strategy found within those answers to advice for social enterprises who wish to follow this fundraising path.
    參考文獻: Bloomberg.com. (2019). Bloomberg - Are you a robot?. [online] Available at: https://www.bloomberg.com/news/features/2018-08-15/tyson-s-quest-to-be-your-one-stop-protein-shop [Accessed 30 Jun. 2019].

    Fast Company. (2019). Inside San Francisco’s Deaf Owned And Operated Pizzeria. [online] Available at: https://www.fastcompany.com/3043126/inside-san-franciscos-deaf-owned-and-operated-pizzeria [Accessed 30 Jun. 2019].

    Forbes.com. (2019). A Better Way To `Buy One, Give One`. [online] Available at: https://www.forbes.com/sites/ashoka/2014/10/08/a-better-way-to-buy-one-give-one/#2dfce3cb485e [Accessed 30 Jun. 2019].

    Ha‐Brookshire, J. and Norum, P. (2011). Willingness to pay for socially responsible products: case of cotton apparel. Journal of Consumer Marketing, 28(5), pp.344-353.

    Inc.com. (2019). Report: 75% of Venture-backed Start-ups Fail. [online] Available at: https://www.inc.com/john-mcdermott/report-3-out-of-4-venture-backed-start-ups-fail.html [Accessed 30 Jun. 2019].

    Linnane, C. (2019). Beyond Meat goes public with a bang: 5 things to know about the plant-based meat maker. [online] MarketWatch. Available at:
    https://www.marketwatch.com/story/beyond-meat-is-going-public-5-things-to-know-about-the-plant-based-meat-maker-2018-11-23 [Accessed 30 Jun. 2019].

    London Business School. (2019). Most millennials will only work for purpose-driven firms | London Business School. [online] Available at:
    https://www.london.edu/news-and-events/news/most-millennials-will-only-work-for-purpose-driven-firms-1431 [Accessed 30 Jun. 2019].

    Sustainabledevelopment.un.org. (2019). SDGs .:. Sustainable Development Knowledge Platform. [online] Available at: https://sustainabledevelopment.un.org/sdgs [Accessed 30 Jun. 2019].

    Vox. (2019). Warby Parker is valued at $1.75 billion after a pre-IPO investment of $75 million. [online] Available at: https://www.vox.com/2018/3/14/17115230/warby-parker-75-million-funding-t-rowe-price-ipo [Accessed 30 Jun. 2019].
    描述: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    102933037
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0102933037
    資料類型: thesis
    DOI: 10.6814/NCCU201900678
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文

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