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    政大典藏 > College of Commerce > MBA Program > Theses >  Item 140.119/102505


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/102505


    Title: 策略性事業併購的事業本質重定義 : 日本佳能公司分析探討
    The Business Redefinition by Strategic M&A: The Case Study of Canon Inc.
    Authors: 張玉城
    Contributors: 管康彥
    張玉城
    Keywords: 策略性併購
    商業模式
    企業轉型
    Date: 2016
    Issue Date: 2016-10-03 14:37:40 (UTC+8)
    Abstract: 在現今競爭激烈且日益趨向全球化的市場上，企業追求成長的壓力不斷的增加，因為如果無法持續成長，就可能隨時被市場淘汰，而併購是企業追求成長的重要方式之一，過去許多企業界與學者共同相信的一件事情是，併購是一家成功企業必經的過程，而且事實上併購的熱潮自十九世紀末以來從未停過，然而併購的形式與背後的動機卻不盡相同，併購通常被認為可以帶給企業獲利、加速發展、提升市場占有率、實現規模經濟、掌握上下游資源、取得專利技術等諸多好處，但看似美好的背後往往潛藏著許多看不見的危機，嚴重的話更可能帶來併購失敗的災難性後果，在現今產業邊界模糊、環境快速且劇烈變動、競爭異常激烈的時代，企業在尋求併購時也應該具備不同以往的思維。
    經由文獻與個案的探索，本研究以「策略性併購」作為研究架構，以「槓桿化商業模式的併購LBM」與「再造商業模式的併購RBM」，作為分析個案Canon Inc.的模型，並且深入探討這家企業的背景及其過去併購中，所具備的特質，而這些特質大致上可以分為「內部強化」與「外部創新」，及該公司如何將兩者結合，開創出新的商業模式，進而提升企業的價值。
    環境變化飛快，新技術、新產品與新市場不斷出現的時代中，企業要如何維持競爭力與成長力，必須思考自己核心能力與資源上是否有做好分配，而若企業想要藉由併購帶給公司一個快速取得進入新市場的門票，從事業的本質跟核心出發，思考被併公司與公司的互補性，才有可能開創出對公司有益的商業模式，為企業帶來創新的成長動能，故此個案相當值得業界與學界深思與探討。
    Reference: 一、中文資料
    1. 北京世紀英聞翻譯有限公司譯，日本經濟新聞社編(2006)，《圓點的回歸：佳能經營模式揭秘》，北京：中國時代經濟出版社。
    2. 麥可．波特 （2007）。策略是什麼？，哈佛商業評論全球繁體中文版，March 2007, p.p.44-67 (原著出版年：1996 年）
    3. 麥可．波特（2007）。競爭策略－產業環境與競爭者分析（二版）（周旭華譯）。台北市：天下遠見出版。（原著出版年：1980 年）
    4. 克雷頓．克里斯汀生、馬克．強森、孔翰寧(2008)。企業與產業變革推手：商業模式再創新(Reinventing Your Business Model)，哈佛商業評論全球繁體中文版，2008年12月號
    5. 江裕真譯，御手洗富士夫、丹羽宇一郎著(2008)，《經營者的思考：讓自己成為企業存在的理由》，台北：商周，城邦文化出版。
     
    二、英文資料
    1. Adolph, G., J. Pettit, et al. (2009). Merge Ahead: Mastering the Five Enduring Trends of Artful M&A, McGraw-Hill Professional.
    2. Ansoff, H. I. (1965). Corporate strategy: an analytic approach to business policy for growth and expansion, McGraw-Hill.
    3. Barney, J. (1991). "Firm resources and sustained competitive advantage."Journal of management 17(1): pp 99.
    4. Bower, J. L. (2001). "Not all M&As are alike--and that matters." Harvard Business Review 79(3): pp 92.
    5. Christensen, Alton et al. (2008), "Reinventing your business model." If you read nothing else on strategy, read these best-selling articles.: pp. 58-59
    6. Christensen, C. M., R. Alton, et al. (2011). "The New M&A Playbook." Harvard Business Review 89(3): 48-57.
    7. Clark, E. (2010). "M&A Deals Gain Momentum." WWD: Women`s Wear Daily 200(132): 2-1.
    8. Habeck, M. M., F. Kroger, et al. (2000). After the merger: seven strategies for successful port-merger integration, Financial Times/Prentice Hall, Harlow.
    9. Harding, D. and S. Rovit (2004). "Building deals on bedrock." Harvard Business Review 82(9): pp 121-130.
    10. Haspeslagh, P. and D. E. Jemison (1991). "Managing acquisitions: Creating value for corporate renewal."
    11. Hindle, T. (2008). Guide to management ideas and gurus, Bloomberg Press.
    12. Homburg, C. and M. Bucerius (2006). "Is speed of integration really a success factor of mergers and acquisitions? An analysis of the role of internal and external relatedness." Strategic Management Journal 27(4): pp 347-367.
    13. Honore, R. and M. Maheia (2003). "The Secret to a Successful RIM Merger or Acquisition." The Information Management Journal 37(5): pp 57-63.
    14. Howell, R. A. (1970). "Plan to integrate your acquisitions." Harvard Business Review 48(6): pp 66-76.
    15. Johnson, M. W., C. M. Christensen, et al. "Reinventing your business model." If you read nothing else on strategy, read these best-selling articles.: pp 57.
    16. Kale, P., H. Singh, et al. (2009). "Don`t integrate your acquisitions, partner with them." Harvard Business Review 87(12): pp 109-115.
    17. Kalpič, Brane. (2008). "Why bigger is not always better: the strategic logic of value creation through M&As." Journal of Business Strategy 29(6): pp 4-13
    18. Koen, P. A., H. M. J. Bertels, et al. (2011). "THE THREE FACES OF
    BUSINESS MODEL INNOVATION: CHALLENGES FOR ESTABLISHED FIRMS." Research-Technology Management 54(3): pp 52-59.
    19. Kumar, N. (2009). "How emerging giants are rewriting the rules of M&A."Harvard Business Review 87(5): pp 115-121.
    20. Laurie, D. L., Y. L. Doz, et al. (2006). "Creating new growth platforms."
    Harvard Business Review 84(5): pp 80.
    21. Lee, G. K. and M. B. Lieberman (2010). "Acquisition vs. internal development as modes of market entry." Strategic Management Journal 31(2): pp 140-158.
    22. Levitt, T. (2004). "Marketing Myopia." Harvard Business Review 82(7/8): pp 138-149.
    23. Marks, M. L., P. H. Mirvis, et al. (2001). "Making Mergers and Acquisitions Work: Strategic and Psychological Preparation [and Executive Commentary]." The Academy of Management Executive (1993-2005): pp 80-94.
    24. Nambisan, S. and M. Sawhney (2007). "A buyer`s guide to the innovation bazaar." Harvard Business Review 85(6): pp 109.
    25. Porter, M. E. (1987). "From competitive advantage to corporate strategy."Harvard Business Review 5(3): pp 43-59.
    26. Porter, M. E. and C. van der Linde (1995). "Green and Competitive: Ending the Stalemate." Harvard Business Review 73(5): pp 120-134.
    27. Prahalad, C. and R. Mashelkar (2010). "Innovation`s Holy Grail." Harvard Business Review 88(7/8): pp 132-141.
    28. Ragozzino, R. and J. J. Reuer (2010). "The opportunities and challenges of entrepreneurial acquisitions." European Management Review 7(2): pp 80-90.
    29. Cross-border Mergers and Acquisitions and Development." World Investment Report.
    30. Rudolph, R. G. (2001). "A Short History of Mergers and Acquisitions." CPCU Journal 54(1): pp 14.
    31. Swaminathan, V., F. Murshed, et al. (2008). "Value creation following merger and acquisition announcements: The role of strategic emphasis alignment."Journal of Marketing Research 45(1): pp 33-47.
    32. Thomas, Flaherty. (2010). "Benefits of SCALE." Electric Perspectives 35(4): pp 44-52


     
    三、網路資料
    1. 2016 臺灣併購白皮書。PWC資誠會計事務所。
    2016/8/24擷取自
    http://www.pwc.tw/zh/publications/assets/2016-taiwan-mna.pdf
    2. 2015 臺灣併購白皮書。PWC資誠會計事務所。
    2016/8/24擷取自
    http://www.pwc.tw/zh/publications/assets/2014-taiwan-mna.pdf
    3. NEC裁員兩萬日立虧損7千億 日本電器業全軍覆沒。中國新聞網http://www.chinanews.com/cj/gjcj/news/2009/01-30/1543289.shtml擷取自2016/8/17
    4. 佳能收購全球最大網路監控攝影機廠商（2015/2/11）。日經中文網。
    2016/08/20 擷取自
    http://zh.cn.nikkei.com/industry/itelectric-appliance/13116-20150211.html
    5. Canon推動醫療健康為下一成長事業，以雲端與3D助攻，2017年營收目標倍增至400億日圓。(2015/2/18)。Digitimes。2016/08/20 擷取自http://www.digitimes.com.tw/tw/rpt/rpt_show.asp?cnlid=3&v=20150218-68&n=1
    6. 佳能正在嘗試日本製造業新模式（2015/8/4）。日經中文網。
    2016/08/20 擷取自
    http://zh.cn.nikkei.com/industry/itelectric-appliance/15540-20150804.html
    7. 佳能要砸4000億日元併購資金（2015/8/25）。日經中文網。
    2016/08/20 擷取自
    http://zh.cn.nikkei.com/industry/management-strategy/15853-20150825.html
    8. 佳能要推進日本和亞洲工廠的業務分工。（2015/12/29）。日經中文網。
    2016/08/20 擷取自
    http://zh.cn.nikkei.com/industry/itelectric-appliance/17284-20151209.html
    9. 佳能將收購東芝醫療器械子公司。（2016/03/09）。日經中文網。
    2016/08/20 擷取自
    http://zh.cn.nikkei.com/industry/management-strategy/18607-20160309.html
    10. 佳能大手筆收購尋求轉型。（2016/03/10）。日經中文網。
    2016/08/20 擷取自
    http://zh.cn.nikkei.com/industry/management-strategy/18617-20160310.html
    11. Canon History。Canon .INC
    http://global.canon/en/corporate/history/01.html
    12. Canon Annual report ( 1997)。Canon .INC
    http://www.canon.com/ir/annual/1997/entire.pdf
    13. Canon Annual report ( 1998)。Canon .INC
    http://www.canon.com/ir/annual/1998/entire.pdf
    14. Canon Annual report ( 1999)。Canon .INC
    http://www.canon.com/ir/annual/1999/entire.pdf
    15. Canon Annual report ( 2000)。Canon .INC
    http://www.canon.com/ir/annual/2000/report2000.pdf
    16. Canon Annual report ( 2001)。Canon .INC
    http://www.canon.com/ir/annual/2001/report2001.pdf
    17. Canon Annual report ( 2004)。Canon .INC
    http://www.canon.com/ir/annual/2004/report2004.pdf
    18. Canon Annual report ( 2005)。Canon .INC
    http://www.canon.com/ir/annual/2005/report2005.pdf
    19. Canon Annual report ( 2008)。Canon .INC
    http://www.canon.com/ir/annual/2008/report2008.pdf
    20. Canon Annual report ( 2009)。Canon .INC
    http://www.canon.com/ir/annual/2009/report2009.pdf
    21. Canon Annual report ( 2010)。Canon .INC
    http://www.canon.com/ir/annual/2010/report2010.pdf
    22. Canon Annual report ( 2011)。Canon .INC
    http://www.canon.com/ir/annual/2011/report2011.pdf
    23. Canon Annual report ( 2012)。Canon .INC
    http://www.canon.com/ir/annual/2012/report2012.pdf
    24. Canon Annual report ( 2013)。Canon .INC
    http://www.canon.com/ir/annual/2013/report2013.pdf
    25. Canon Annual report ( 2014)。Canon .INC
    http://www.canon.com/ir/annual/2014/canon-annual-report-2014.pdf
    26. Canon Annual report ( 2015)。Canon .INC
    http://www.canon.com/ir/annual/2015/canon-annual-report-2015.pdf
    27. Canon MJ Annual report ( 2014)。Canon MJ
    http://cweb.canon.jp/eng/ir/library/pdf/2014/annualreport-2014.pdf
    28. Canon MJ Annual report ( 2015)。Canon MJ
    http://cweb.canon.jp/eng/ir/library/pdf/2015/annualreport-2015.pdf
    Description: 碩士
    國立政治大學
    企業管理研究所(MBA學位學程)
    103363108
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0103363108
    Data Type: thesis
    Appears in Collections:[MBA Program] Theses

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