政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/101460

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政大機構典藏 > 學術期刊 > 新聞學研究 TSSCI > 期刊論文 > Item 140.119/101460

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/101460

Title:	組傳秘方--組織傳播研究與教育之新模式
Authors:	鍾振昇
Keywords:	教育;組織;傳播研究
Date:	1994-01
Issue Date:	2016-09-06 16:34:22 (UTC+8)
Abstract:	「組織傳播」此一學門，可視作一社會系統，系統外具有多層環境。本文檢視歐美及臺灣「組織傳播」學門之多層環境，配以臺灣社會的獨特條件，提出一個組織傳播研究與教育的新模式。本文以組織傳播研究的發展軌跡為經，以組織傳播學門的多層環境為緯，構思發展組傳（組織傳播）的新途徑。本文並以臺灣傳播教育的獨特潛能，以及傳播研究異於歐美的發展過程，導出「組織」的發展策略與方案。 Organizational communication as a discipline is treated as a social system with multiple levels of environments. This article examines the multiple levels of environments outside the organizational communication discipline both in the West and in Taiwan. This research makes reference to the unique social conditions of Taiwan and proposes a new model for the research and education of Taiwan`s organizational communication. This paper conceives a new approach to the development of Taiwan`s organization communication research and education by taking into consideration the impressive potential in Taiwanese communication education. Strategies and options are also proposed.
Relation:	新聞學研究, 48, 237-257
Data Type:	article
Appears in Collections:	[新聞學研究 TSSCI] 期刊論文

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